Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Wings Etc. is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Wings Etc. performance in the United States and how they change over time
See what factors influence Wings Etc. performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Wings Etc.' competitors in the United States
An analysis of Wings Etc.' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing competitive strength and customer preference.
Wings Etc. is in the top 1% (leading) of Cafe & Restaurants brands in the United States. This high percentile indicates a strong market presence and customer preference compared to its peers like Perry's Steakhouse & Grille.
Customer satisfaction reflects brand perception and loyalty. Tracking CSAT helps in identifying areas for service improvement and customer retention.
Wings Etc.'s overall customer satisfaction is 75%, a slight decrease of 1 percentage point year-over-year. Ohio shows the highest CSAT (92%), while West Virginia experienced a decrease (-11.5pp). There is potential for improvement in other states to elevate overall satisfaction.
Average check reveals customer spending habits. Monitoring it helps optimize pricing strategies and understand revenue trends.
The overall average check for Wings Etc. is $24.60, a decrease of 1.8% year-over-year. Florida has the highest average check ($36.20). Monitoring trends by location can inform targeted promotions.
Outlet count indicates brand reach and expansion efforts. It's vital for assessing market penetration and growth strategy effectiveness.
Wings Etc. has 48 outlets in Indiana, the most of any state. Michigan, Illinois and Ohio have 7, 5 and 5 outlets respectively. The distribution highlights key markets for the brand.
Competitor analysis shows brand's position in the market. Knowing top competitors and their customer overlap is crucial for strategic decisions.
McDonald's (17.64%) is the most cross-visited brand by Wings Etc.'s customers, followed by Taco Bell (9.36%). Burger King and Wendy's each have 7.46% cross visitation.
Understanding traffic workload by hour helps optimize staffing and resource allocation. It improves customer experience and operational efficiency.
Traffic workload for Wings Etc. peaks at 66.33% at 6 PM. Activity is the lowest between midnight and 9 AM, indicating the restaurant is busiest during evening hours.
Analyzing consumer segments by gender and generation informs targeted marketing. Affinity insights refine positioning strategies and messaging.
Women exhibit high affinity (84) as a customer segment for Wings Etc., while men are over-indexed at 113. Gen X (127) are over-indexed for affinity, while Gen Y (85) and Gen Z (91) segments are under-indexed, pointing to potentially untapped customer bases.