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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Viva Burrito CO is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Viva Burrito CO performance in the United States and how they change over time
See what factors influence Viva Burrito CO performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Viva Burrito CO' competitors in the United States
An analysis of Viva Burrito CO' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference.
Viva Burrito CO is a leading brand with a market performance percentile of 98 in the Cafe & Restaurants industry in the United States. This high percentile indicates strong market standing relative to competitors such as Doughbrik's Pizza, Britts Donuts, Spring Shabu-Shabu, Windbag Saloon & Grill, Old Lahaina Luau, and La Strada.
Customer satisfaction (CSAT) reflects customer happiness and loyalty, impacting brand reputation and repeat business.
Viva Burrito CO's overall CSAT is 62%, a decrease of 1.3 percentage points year-over-year. Colorado shows higher CSAT at 74% with an increase of 4.1 percentage points, while Arizona shows a lower CSAT at 48% with a decrease of 10.2 percentage points. Overall trend from april to june 2025 demonstrates CSAT grow. This indicate the need for targeted strategies in Arizona to improve customer satisfaction.
Average check measures customer spending per visit, indicating pricing strategy effectiveness and customer value.
Viva Burrito CO's overall average check is $17.7, showing a 32.7% increase year-over-year. Colorado has an average check of $19 USD. Arizona has an average check of $15.3 USD. Overall trend demonstrates grow of average check from april to may 2025 and slight decrease in june. This suggests successful upsell or price adjustments.
Outlet count indicates brand reach and market penetration, crucial for revenue and customer access.
Viva Burrito CO has 8 outlets in Arizona and 4 in Colorado. This reflects a stronger presence in Arizona compared to Colorado. Further analysis might explore the rationale behind this distribution and potential for expansion.
Competitor analysis reveals market dynamics, informing differentiation and competitive strategies.
Viva Burrito CO's customers also visit McDonald's (17.91%), Chipotle Mexican Grill (13.43%), Taco Bell (8.96%), Chick-fil-A (8.96%), and Sonic Drive-In (7.46%). This indicates significant overlap with major fast-food chains, necessitating strategies to differentiate and retain customers.
Traffic workload shows peak hours, enabling efficient staffing and resource allocation for better service.
Viva Burrito CO experiences peak traffic between 8 AM and 12 PM, with the highest workload at 9 AM (65.61%). The lowest traffic occurs between 1 AM and 5 AM. This data informs staffing schedules and resource allocation to manage peak demand effectively.
Consumer segments guide targeted marketing, matching brand messaging to specific demographic preferences.
Viva Burrito CO's customer base shows women are overrepresented with an affinity index of 88, while men are overrepresented with an affinity index of 110. Gen Y are overrepresented with an affinity index of 113, while Gen X and Gen Z are underrepresented with affinity indexes of 72 and 47, respectively. These insights enable tailored marketing strategies.