Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Tijuana Flats is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Tijuana Flats performance in the United States and how they change over time
See what factors influence Tijuana Flats performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Tijuana Flats' competitors in the United States
An analysis of Tijuana Flats' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand strength and customer preference within the Cafe & Restaurants industry, crucial for strategic decision-making.
Tijuana Flats, with a market performance percentile of 99, holds a leading position. This indicates strong competitive strength and significant customer preference. Performance peers include Houlihan's, Umi Sushi & Seafood, Piola, WingHouse, Burger Boy and Jamba.
Customer satisfaction (CSAT) reflects brand perception and loyalty, influencing repeat business and long-term revenue growth.
Tijuana Flats shows an overall CSAT of 74%, a slight decrease of 1.6 percentage points year-over-year. CSAT varies by state, with Alabama at 88%, Tennessee at 80%, North Carolina at 75%, and Florida at 73%. The highest CSAT was in April 2025 (75.52%) and the lowest in May 2025 (68.04%).
Average check reflects customer spending habits and menu pricing effectiveness, directly impacting revenue per transaction.
Tijuana Flats' overall average check is $18.20, a 4.9% increase year-over-year. Average check varies by state, with Tennessee at $26.40, Florida at $17.10, North Carolina at $15.50, and Kentucky at $15.00. The average check was highest in May 2025 ($20.10) and lowest in April 2025 ($16.65).
Outlet count indicates brand reach and market presence, directly correlating with potential customer access.
Tijuana Flats has 94 outlets across the United States. The majority (88) are located in Florida, followed by North Carolina and Tennessee (2 each), and Kentucky and Alabama (1 each). This distribution highlights Florida as the brand's core market.
Identifying key competitors helps understand market dynamics and refine strategies for competitive advantage.
Tijuana Flats' top competitors, based on cross-visitation, are McDonald's (12.80%), Chick-fil-A (7.58%), Wendy's (7.46%), Taco Bell (6.52%), and Burger King (5.45%). These brands represent the primary alternatives for Tijuana Flats' customer base.
Understanding traffic patterns informs staffing, inventory management, and promotional timing for optimal operational efficiency.
Tijuana Flats experiences peak traffic workload between 12 PM and 6 PM, with the highest workload at 6 PM (53.57%). Traffic is minimal between midnight and 9 AM. The data shows a clear pattern of lunch and dinner service driving the majority of customer visits.
Analyzing consumer segments enables targeted marketing and product strategies, maximizing engagement and ROI.
Tijuana Flats shows affinity index of 84 for women and 113 for men. For generations: Gen X (112), Gen Y (92), and Gen Z (82). Men and Gen X are over-represented among consumers, while women, Gen Y and Gen Z are under-represented, indicating possible strategic focus.