Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
The Coffee Club is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence The Coffee Club performance in the New Zealand and how they change over time
See what factors influence The Coffee Club performance in the New Zealand and how they change over time
Available by subscription
Available by subscription
An analysis of The Coffee Club' competitors in the New Zealand
An analysis of The Coffee Club' competitors in the New Zealand
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market share reveals competitive strength and customer preference in the Cafe & Restaurants industry.
The Coffee Club's MARKET PERFORMANCE is at the 99th percentile, marking it as a leading brand. This indicates a strong market presence. Performance peers include Lone Star, Chicking, Burger King, RE Burger, Cobb & Co, and Domino's Pizza, all within the same top percentile, suggesting a highly competitive landscape.
Customer satisfaction (CSAT) reflects loyalty and service quality, impacting long-term revenue and brand reputation.
The Coffee Club's overall CSAT is 72%, a decrease of 2.7 percentage points year-over-year. CSAT varies by region: Canterbury (96%), Waikato (75%), Otago (73%), Bay of Plenty (66%), and Wellington (64%). Canterbury and Waikato show positive growth. Otago and Bay of Plenty show negative growth.
Average check (transaction value) shows customer spending habits and is crucial for revenue optimization.
The Coffee Club's overall average check is 30.5 NZD, down 2.4% year-over-year. Waikato has the highest average check (38.6 NZD), while Canterbury has the lowest (25.9 NZD). The Bay of Plenty, Auckland and Otago have 33.4 NZD, 31.5 NZD and 30 NZD respectively.
Outlet count indicates brand reach and expansion, directly influencing market accessibility.
The Coffee Club has 40 outlets in Auckland, 7 in the Bay of Plenty, 6 in Canterbury, 5 in Waikato, and 3 in Otago. Hawke's Bay and Wellington each have 2 outlets, while Taranaki, Manawatū-Whanganui, and Southland each have 1 outlet. Auckland dominates the brand's presence.
Understanding competitors' customer overlap informs marketing and differentiation strategies.
The Coffee Club's top competitors based on cross-visitation are McDonald's (12.93%), KFC (6.32%), Burger King (4.60%), Subway (3.45%), and Columbus Coffee (3.16%). McDonald's shows the highest overlap, meaning that a significant portion of The Coffee Club's customers also visit McDonald's.
Traffic workload identifies peak hours, enabling efficient staffing and resource allocation.
Traffic workload at The Coffee Club peaks between 9 AM and 1 PM, with the highest traffic around 12 PM (66.17). Activity starts increasing at 7 AM, peaks midday, and declines sharply after 4 PM, with minimal activity between 9 PM and 6 AM.
Consumer segment analysis helps target marketing efforts and tailor offerings to specific groups.
Women show a 95 affinity index and Men show 104. Gen X have an affinity index of 98, Gen Y of 119, and Gen Z of 57. Gen Y shows higher affinity to The Coffee Club, while Gen Z shows lower affinity.