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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Tex's Chicken & Burgers is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Tex's Chicken & Burgers performance in the United States and how they change over time
See what factors influence Tex's Chicken & Burgers performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Tex's Chicken & Burgers' competitors in the United States
An analysis of Tex's Chicken & Burgers' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's share of foot traffic, reflecting its competitive strength and customer preference in the industry.
Tex's Chicken & Burgers holds a leading market performance at the 99th percentile. This top 1% position signifies a strong competitive advantage. Performance peers in a similar range include Moka & Co, The Original Pancake House, Deccan Spice, Latin Grill, HTeaO, and El patio de Robertico, suggesting comparable brand strength in the market.
Customer satisfaction indicates brand loyalty and service quality, impacting repeat business and brand reputation.
Tex's Chicken & Burgers has an overall customer satisfaction of 75%, a decrease of 7.1 percentage points year-over-year. Pennsylvania shows strong satisfaction growth (up 13.8pp to 74%), while New York experienced a decrease (down 10.8pp to 72%). CSAT slightly increases from 74% in April to 75.25% in June of 2025.
Average check reflects customer spending habits, indicating pricing strategy effectiveness and perceived value.
The overall average check for Tex's Chicken & Burgers is $19.30, reflecting a 7.7% increase year-over-year. Pennsylvania has the highest average check at $25.70, while New York reports $19.10, and Virginia $16.50. The average check shows a rising trend, from $19.12 in April to $19.46 in June 2025.
Number of outlets indicates brand reach and market penetration, crucial for accessibility and growth.
Tex's Chicken & Burgers has 46 outlets in New York, demonstrating a strong presence in that state. Pennsylvania has 4 outlets, and Virginia has 1. The distribution of outlets highlights the brand's focus and investment across different regions.
Competitor analysis helps identify key rivals and understand competitive dynamics for strategic positioning.
Tex's Chicken & Burgers' customers also visit McDonald's (15.01%), Dunkin' (11.32%), Burger King (6.70%), Wendy's (6.70%), and Popeyes Louisiana Kitchen (6.47%). This cross-visitation data provides insights into direct competitors and customer preferences.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation for optimal customer service.
Tex's Chicken & Burgers experiences peak traffic workload between 17:00 and 19:00 (5:00 PM to 7:00 PM), with the highest workload at 18:00 (6:00 PM). Traffic is significantly lower between 0:00 and 5:00, suggesting a need for adjusted operational strategies during those hours.
Understanding consumer segments allows for targeted marketing, enhancing engagement and brand relevance.
Tex's Chicken & Burgers' customer base shows a higher affinity towards Women (68%) compared to the average, while Men are over-indexed at 127. Gen X (61) is underrepresented, while Gen Y (128) and Gen Z (122) show higher affinity, indicating younger generations are key consumer groups.