Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Tacos Y Mas is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Tacos Y Mas performance in the United States and how they change over time
See what factors influence Tacos Y Mas performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Tacos Y Mas' competitors in the United States
An analysis of Tacos Y Mas' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market share reflects brand strength and customer preference, crucial for strategic decisions and investment prioritization.
Tacos Y Mas holds a leading position with a market performance percentile of 98 in the United States' Cafe & Restaurants industry. This indicates strong market share, placing the brand in the top 2% versus peers like Jekyll and Hyde Taphouse Grill, Donut Hole Bakery and Cafe, Rebar Taproom, Panini's Bar & Grill, Paradise Biryani Pointe, and Amal, all positioned in the same high-performing bracket.
Customer satisfaction (CSAT) reflects loyalty and directly impacts revenue, brand reputation, and long-term business success.
Customer satisfaction for Tacos Y Mas is at 75%, showing an 8.7 percentage point increase year-over-year. This suggests improved customer experiences. The CSAT data in Texas mirrors the overall value, indicating consistent satisfaction across this state.
Average check (Avg Check) size impacts revenue, reflecting menu pricing, customer spending habits and perceived value.
The average check for Tacos Y Mas is $17.2, reflecting a 3.7% increase year-over-year, which suggests customers are spending more per visit. The Texas average check mirrors the overall value, showing consistency across locations.
Outlet count indicates brand reach and growth, influencing market presence, revenue potential, and customer accessibility.
Tacos Y Mas has 12 outlets in Texas. This shows the brand's physical presence and distribution network within the state.
Identifying competitors allows for strategic benchmarking, revealing competitive pressures and differentiation opportunities.
The top competitors for Tacos Y Mas, based on customer cross-visitation, include McDonald's (13%), Braum's Ice Cream & Dairy Store (7%), Whataburger (6%), Sonic Drive-In (6%), and Raising Cane's Chicken Fingers (5%). This shows the brands that customers also frequent.
Understanding traffic workload helps optimize staffing, manage resources, and improve customer experience during peak hours.
Traffic at Tacos Y Mas peaks between 11 AM and 1 PM, with the highest workload recorded at 12 PM (61.47). There is also considerable traffic between 4 PM and 7 PM, and the lowest traffic from 3 AM to 5 AM.
Analyzing consumer segments enables targeted marketing strategies, improving engagement, and maximizing ROI.
Women are under-indexed (91) as consumers of Tacos Y Mas, while Men are over-indexed (108). Gen Y is highly over-indexed (139), while Gen Z is also over-indexed (119). Gen X is under-indexed (36), revealing an opportunity to increase affinity for this segment.