Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Tacos El Gordo is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Tacos El Gordo performance in the United States and how they change over time
See what factors influence Tacos El Gordo performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Tacos El Gordo' competitors in the United States
An analysis of Tacos El Gordo' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals competitive strength and customer preference in the industry based on brand's share of foot traffic.
Tacos El Gordo's market performance is leading at the 99th percentile in the Cafe & Restaurants industry in the United States, meaning it captures more foot traffic than 99% of its peers. Peers in the same percentile range include Bravo! Italian Kitchen, Primanti Bros. Restaurant and Bar, Der Dutchman, Buona, Colton's Steak House & Grill, and Pizza Inn.
Customer satisfaction (CSAT) is a key indicator of customer loyalty and brand perception, directly impacting revenue and growth.
Overall customer satisfaction for Tacos El Gordo is at 68%, a slight decrease year-over-year. Nevada shows higher CSAT at 75% with a growth of 7.2pp, while California has a CSAT of 63% with a decrease of 5.3pp. Recent months (May-June 2025) show CSAT fluctuating between 73.42% and 74.45%.
Average check reflects customer spending per visit and indicates pricing strategy effectiveness and customer purchase behavior.
The overall average check for Tacos El Gordo is $21.10, reflecting a 5.4% decrease year-over-year. Nevada's average check is $21.40, while California's is $20.90. Average check fluctuated between $20.49 and $21.77 during May-June 2025.
Outlet count indicates brand reach and market penetration, influencing accessibility and overall revenue potential.
Tacos El Gordo has 4 outlets each in California and Nevada and 1 in Wisconsin. This distribution reflects its current market presence and potential for expansion in these states.
Competitor analysis identifies key rivals and customer preferences, guiding strategic positioning and marketing efforts.
The top competitors for Tacos El Gordo, based on customer cross-visitation, are In-N-Out Burger (10.02%), McDonald's (7.87%), Starbucks (3.75%), Chick-fil-A (3.37%), and Raising Cane's Chicken Fingers (3.37%). This indicates customer overlap with fast-food chains.
Traffic workload analysis optimizes staffing and resource allocation by identifying peak and off-peak hours.
Tacos El Gordo experiences peak traffic between 12:00 PM and 7:00 PM, with a high workload around 62.30% at 6:00 PM. Traffic is significantly lower in the early morning hours, suggesting potential for targeted promotions during off-peak times.
Understanding consumer segments enables targeted marketing and product development, enhancing customer engagement and ROI.
Tacos El Gordo sees high affinity from women (124 index), indicating over-representation. Men (72 index) are under-represented. Gen X (107 index) and Gen Y (106 index) are slightly over-represented, while Gen Z (84 index) are under-represented.