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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
S&P is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence S&P performance in the Thailand and how they change over time
See what factors influence S&P performance in the Thailand and how they change over time
Available by subscription
Available by subscription
An analysis of S&P' competitors in the Thailand
An analysis of S&P' competitors in the Thailand
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand's foot traffic share, reflecting its competitive strength and customer preference.
S&P's market performance is in the top 1% in Thailand's Cafe & Restaurants industry, indicating a leading position. This demonstrates significant market share. Peers like Vida Nova Phuket and others are also at the 99th percentile.
Customer satisfaction (CSAT) reflects customer happiness with a brand. Higher CSAT scores often link to increased loyalty and positive recommendations.
S&P's overall CSAT is 57%, down 8.7pp year-over-year. Nonthaburi Province shows high CSAT (88%), up 20.8pp, while Chon Buri Province has a lower CSAT (32%), down 41pp. CSAT peaked in June 2025.
Average check reveals spending per transaction. Monitoring average check helps optimize pricing, promotions, and upselling strategies.
S&P's overall average check is 359.9 THB, down 1.8% year-over-year. Samut Prakan Province has an average check of 405 THB. The average check peaked in June 2025.
Outlet count indicates brand reach and market presence. More outlets can lead to greater brand visibility and customer accessibility.
S&P has a varying number of outlets across Thailand. Samut Prakan Province leads with 20 outlets, followed by Chon Buri Province with 16. Other provinces have fewer outlets.
Competitor analysis identifies key rivals. Understanding competitors' strengths and weaknesses informs strategic positioning and differentiation.
S&P's top competitors based on cross-visitation are Starbucks (11.52%), Café Amazon (9.42%), MK Restaurant (8.38%), McDonald's (8.38%), and KFC (6.81%). These brands are frequently visited by S&P's customers.
Traffic workload distribution reveals peak hours. Understanding traffic patterns optimizes staffing, promotions, and resource allocation.
S&P experiences peak traffic workload between 10 AM and 6 PM, with the highest activity around 12-14 PM (56%). Traffic is significantly lower during early morning hours.
Analyzing consumer segments tailors marketing. Understanding gender and generational preferences allows for personalized and effective campaigns.
S&P's customer base is predominantly Women (77%). Men are over-indexed (112). Gen X are over-indexed (139), while Gen Y (81) and Gen Z (79) are under-indexed relative to the average consumer.