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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Soulman's Bar-B-Que is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Soulman's Bar-B-Que performance in the United States and how they change over time
See what factors influence Soulman's Bar-B-Que performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Soulman's Bar-B-Que' competitors in the United States
An analysis of Soulman's Bar-B-Que' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand's share of foot traffic. This reveals its competitive strength and customer preference in the industry.
Soulman's Bar-B-Que's Market Performance is at the 99th percentile, positioning it as a leading brand. This high percentile indicates a significant market share and strong customer preference compared to competitors like Kimball Farm, POGU, Truluck's Ocean's Finest Seafood and Crab, Black's Barbecue, Gondolier, and Holy Cow Burgers, all within the same range.
Customer Satisfaction (CSAT) reflects customer happiness. Higher CSAT scores boost loyalty and positive recommendations, impacting revenue.
Soulman's Bar-B-Que's overall CSAT is 81%, indicating a generally positive customer experience. However, a decrease of 8.1 percentage points year-over-year suggests a need to investigate and address potential issues affecting customer satisfaction to prevent further decline.
Average Check is crucial for revenue analysis. Increasing it means higher spending per customer, directly boosting profitability.
Soulman's Bar-B-Que's average check is $26.60, showing the typical customer expenditure. An increase of 11.5% year-over-year suggests successful strategies in upselling or increased customer spending, enhancing revenue per transaction.
Number of Outlets reflects brand reach. A larger footprint typically translates to increased accessibility and market presence.
Soulman's Bar-B-Que operates 18 outlets in Texas. This number indicates the brand's established presence within the state, highlighting its market coverage and accessibility to customers in this region.
Competitor analysis identifies key rivals. Knowing who else customers visit helps refine strategy and capture more market share.
Soulman's Bar-B-Que's customers also frequently visit McDonald's (17.65%), Whataburger (9.00%), Chick-fil-A (8.65%), Chili's Grill & Bar (5.88%), and Cracker Barrel Old Country Store (5.88%). These brands are key competitors, indicating potential areas for Soulman's to differentiate its offerings.
Traffic Workload reveals peak hours. Understanding customer flow optimizes staffing and resource allocation for efficiency.
Soulman's Bar-B-Que experiences peak traffic between 11:00 AM and 8:00 PM, with the highest workload around 6:00 PM (65.00%). There is no traffic between 9:00 PM and 10:00 AM. This data can inform staffing schedules and promotional activities to maximize sales during busy periods.
Consumer Segments guide targeted ads. Tailoring strategies to distinct groups maximizes engagement and ROI for the brand.
For Soulman's Bar-B-Que, Women (85%) are slightly under-indexed compared to the average consumer. Men (112%) are slightly over-indexed. Regarding generations: Gen X (130%) is over-indexed; Gen Y (71%) and Gen Z (71%) are under-indexed. These insights help tailor campaigns.