Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Soul Origin is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Soul Origin performance in the Australia and how they change over time
See what factors influence Soul Origin performance in the Australia and how they change over time
Available by subscription
Available by subscription
An analysis of Soul Origin' competitors in the Australia
An analysis of Soul Origin' competitors in the Australia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Soul Origin, with a market performance percentile of 99, is a leading brand in Australia's Cafe & Restaurants industry. This high percentile indicates strong market presence and customer preference. Its performance peers include Curry Express surfers paradise, Sue's Burgers and Shakes, Marae Izakaya, SMOKIN JOE'S PIZZA & GRILL, Aangan and Ssam Korean BBQ.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT typically correlates with better business outcomes.
Soul Origin's overall customer satisfaction is 68%, a decrease of 4 percentage points year-over-year. CSAT varies by state: Queensland and New South Wales lead at 71%, while Australian Capital Territory lags at 64%. The general trend shows a bit of volatility through months.
Average check reveals how much customers spend per transaction, indicating pricing strategy effectiveness and customer purchasing behavior.
Soul Origin's overall average check is 21.8 AUD, a 26.9% increase year-over-year. Queensland has the highest average check at 33.6 AUD, while South Australia has the lowest at 15 AUD. The average check varies monthly with visible fluctuations.
Number of outlets indicates brand reach and expansion. A greater number can signify wider market coverage and potential revenue.
Soul Origin has the most outlets in New South Wales (62), followed by Victoria (33). Northern Territory has the fewest (3), indicating a regional concentration of the brand's presence.
Competitor analysis identifies key rivals, their market share, and customer overlap, informing competitive strategies and differentiation.
Soul Origin's top competitors, based on customer cross-visitation, are McDonald's (7.55%), KFC (5.19%), Guzman y Gomez (4.72%), Hungry Jack's Burgers (3.77%), and Subway (3.30%). This reveals customer overlap with major fast-food chains.
Understanding peak traffic hours helps optimize staffing, manage inventory, and improve customer experience during busy periods.
Soul Origin experiences peak traffic between 7 AM and 4 PM, with workload gradually grows during the day. Traffic is minimal between 9 PM and 4 AM, indicating low or no activity during these hours.
Analyzing consumer segments by gender and generation allows for targeted marketing, improving engagement and brand resonance with specific groups.
Women show a high affinity (106 Index) for Soul Origin, while men are slightly under-indexed (96 Index). Gen X demonstrates the highest affinity (146 Index). Gen Z is at average (100 index), while Gen Y is slightly under-indexed (95 Index).