Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
SMOKIN JOE'S PIZZA & GRILL is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence SMOKIN JOE'S PIZZA & GRILL performance in the Australia and how they change over time
See what factors influence SMOKIN JOE'S PIZZA & GRILL performance in the Australia and how they change over time
Available by subscription
Available by subscription
An analysis of SMOKIN JOE'S PIZZA & GRILL' competitors in the Australia
An analysis of SMOKIN JOE'S PIZZA & GRILL' competitors in the Australia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's share of foot traffic, showing its competitive strength and customer preference in the industry.
SMOKIN JOE'S PIZZA & GRILL is a leading brand with a 99th percentile performance, placing it in the top 1% of brands. This indicates a strong market standing relative to peers like Aangan, Ssam Korean BBQ, Curry Express surfers paradise, Soul Origin, Sue's Burgers and Shakes, and Gelatissimo, all positioned within the same percentile range.
Customer satisfaction is crucial for loyalty, indicating brand health and the likelihood of repeat business and positive word-of-mouth.
SMOKIN JOE'S PIZZA & GRILL has an overall customer satisfaction of 83%, a slight decrease of 0.5 percentage points year-over-year. Satisfaction varies by state, with New South Wales at 85% and a significant increase of 17.9pp, while Queensland shows 75% and a decrease of 13.9pp. Australian Capital Territory shows significant growth from low satisfaction levels, but remains a sore spot to look after.
Average check is a key revenue indicator, reflecting spending per customer and informing pricing and marketing strategies.
The overall average check for SMOKIN JOE'S PIZZA & GRILL is 34.1 AUD, down 3.1% year-over-year. Victoria's average check is 33.8 AUD, showing flat growth. The average check fluctuated throughout the months, hitting the maximum value in May (38.74 AUD) and minimum in June (28.95 AUD).
Outlet count reflects brand reach and market presence, showing expansion and accessibility to customers in different locations.
SMOKIN JOE'S PIZZA & GRILL has 47 outlets in Victoria, dominating its presence. It also operates 2 outlets in the Australian Capital Territory, and 1 outlet each in New South Wales and Queensland, showing an opportunity for expansion across other states.
Competitor analysis reveals direct rivals and customer preferences, guiding competitive strategies and identifying opportunities.
McDonald's is the top competitor of SMOKIN JOE'S PIZZA & GRILL, with a 12.5% cross-visitation rate. Other competitors include KFC (5.63%), Hungry Jack's Burgers (4.38%), Delhi Rocks (1.88%), and Pizza Hut (1.88%), indicating shared customer base and competitive overlap.
Traffic workload identifies peak hours, enabling optimal staffing and resource allocation to maximize customer service and efficiency.
SMOKIN JOE'S PIZZA & GRILL experiences peak traffic workload between 11:00 AM and 9:00 PM, with the highest workload occurring at 6:00 PM (56.67) and 6 PM (59.08). Traffic is lowest during the early morning hours (0:00 AM to 10:00 AM), indicating the need for adjusted staffing and operational hours to match demand.
Understanding consumer segments enables targeted marketing and product development, optimizing engagement and maximizing ROI.
Women demonstrate significant interest in SMOKIN JOE'S PIZZA & GRILL (Affinity Index 84), while men are over-indexed (Affinity Index 112). Gen Y shows high affinity (Affinity Index 143), whereas Gen X is under-indexed (Affinity Index 73), indicating the need for differentiated marketing and product strategies.