Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Sopelek is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Sopelek performance in the Poland and how they change over time
See what factors influence Sopelek performance in the Poland and how they change over time
Available by subscription
Available by subscription
An analysis of Sopelek' competitors in the Poland
An analysis of Sopelek' competitors in the Poland
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Sopelek, with a market performance of 99, is a leading brand in Poland's Cafe & Restaurants industry, indicating it captures a significant share of customer traffic. This places Sopelek in the top 1% of brands. Its performance peers, including Solleim, Meatologia, Sushi Poke Go, Papa Johns Pizza, Taco Mexicano, and Vincent Boulangerie Patisserie, are also in a similar leading position.
Customer satisfaction is key to brand loyalty and repeat business, influencing long-term growth and market position.
Sopelek's overall customer satisfaction (CSAT) is 82%, up 13.1 percentage points year-over-year. Opole Voivodeship shows the highest CSAT at 81% with 17.8 percentage points increase. However, Pomeranian Voivodeship experienced a CSAT decrease of -11.7 percentage points, suggesting a potential area for service improvement.
Average check provides insights into customer spending habits and revenue potential per transaction.
Sopelek's overall average check is 29.6 PLN, a 24.6% increase year-over-year. Pomeranian Voivodeship leads with an average check of 40.6 PLN. Opole Voivodeship has the lowest average check at 25.8 PLN, indicating regional differences in spending.
Outlet count indicates brand reach and market penetration, reflecting expansion and accessibility.
Sopelek has 18 outlets in Poland. Opole Voivodeship has the highest concentration with 13 outlets. Silesian Voivodeship, Masovian Voivodeship, Pomeranian Voivodeship and Łódź Voivodeship each have a smaller presence, indicating potential for expansion in these regions.
Competitor analysis helps identify key players and understand competitive dynamics in the market.
McDonald's (17.07%) is the most frequently visited competitor by Sopelek's customers, followed by KFC (5.49%), Żabka (4.88%), Manekin (4.27%), and Sphinx (2.44%). This cross-visitation data reveals Sopelek's competitive landscape and potential areas for differentiation.
Traffic workload analysis optimizes staffing and resource allocation to meet customer demand efficiently.
Sopelek experiences peak traffic between 15:00 and 16:00 (54.74%), with a steady increase starting at 8:00. Traffic significantly decreases after 18:00, indicating the need to adjust staffing and resources accordingly during peak and off-peak hours.
Understanding consumer segments enables targeted marketing, personalized experiences, and optimized product offerings.
Sopelek's customer base shows a high affinity towards women (index of 93). Men segment has a affinity index of 105. Gen X segment shows the highest affinity (index of 150), while Gen Y (index of 78) and Gen Z (index of 79) are under-indexed, indicating less engagement relative to the average consumer.