Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
KFC is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence KFC performance in the Poland and how they change over time
See what factors influence KFC performance in the Poland and how they change over time
Available by subscription
Available by subscription
An analysis of KFC' competitors in the Poland
An analysis of KFC' competitors in the Poland
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing competitive strength and customer preference in the cafe & restaurant industry.
KFC, with a market performance of 99 in Poland, is a leading brand, in the top 1% of brands. This high percentile indicates a strong market position relative to competitors like McDonald's, Żabka, Sphinx, BERLIN DÖNER KEBAP, Pizza Hut, and Da Grasso, which also share this leading position.
Customer satisfaction (CSAT) is vital to gauge how happy customers are with KFC, impacting loyalty and brand perception in the Cafe & Restaurant sector.
KFC's overall customer satisfaction in Poland is 72%, a 9.5 percentage point increase year-over-year. Podlaskie Voivodeship shows the highest CSAT at 87%, while Greater Poland Voivodeship had the largest growth, at 20.8 percentage point increase. This indicates positive customer experiences across different regions.
Average check is the typical amount customers spend, showing pricing strategy effectiveness and customer spending habits at KFC in Poland.
The overall average check at KFC in Poland is 45 PLN, showing a slight decrease of 1.4% year-over-year. Holy Cross Voivodeship has the highest average check at 47.9 PLN. This gives insights into regional spending behavior.
Number of outlets indicates brand presence, showing KFC's reach and market coverage across different regions in Poland.
KFC has the most outlets in Masovian Voivodeship (64), followed by Lower Silesian Voivodeship (45). This distribution reflects KFC's strategic focus on key urban centers within Poland.
Competitor analysis identifies key brands visited by KFC's customers, informing competitive strategies and potential partnerships in Poland.
McDonald's is the most cross-visited brand by KFC customers (19.26%), followed by Żabka (7.28%). Pizza Hut (2.96%) and Burger King (2.81%) also show significant overlap, indicating shared customer interests in fast food options.
Traffic workload identifies peak hours, enabling optimal staffing and resource allocation at KFC in Poland, improving service efficiency.
Traffic workload peaks between 12:00 and 18:00, reaching its highest point at 16:00 (68.78). This indicates the busiest hours for KFC in Poland, requiring more resources during these periods. The lowest traffic is between 1:00 and 5:00.
Consumer segments helps tailor marketing strategies by understanding gender and generational preferences, boosting engagement for KFC in Poland.
Women (86%) are overrepresented in KFC's consumer base in Poland, having higher affinity. Among generations, Gen Z (112%) shows the highest affinity. Gen X is also overrepresented (104%), whereas Gen Y (92%) is underrepresented relative to the average consumer.