Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Russell Stover Chocolates is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Russell Stover Chocolates performance in the United States and how they change over time
See what factors influence Russell Stover Chocolates performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Russell Stover Chocolates' competitors in the United States
An analysis of Russell Stover Chocolates' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals competitive strength by showing brand’s share of foot traffic, highlighting customer preference in the industry.
Russell Stover Chocolates holds a leading market position with a percentile of 99 in the Cafe & Restaurants industry in the United States. This high percentile indicates a strong competitive advantage. Performance peers include Copper River Grill, Backyard Miami Beach, OCC Road House & Museum, Burger 21, Flame Hibachi & More, and Rj Mexican Cuisine, all within the same top percentile.
Customer satisfaction (CSAT) measures how well a company's products or services meet customer expectations, influencing loyalty and brand reputation.
Russell Stover Chocolates demonstrates high customer satisfaction with an overall CSAT of 84%, a 1.1 percentage point increase year-over-year. CSAT varies by location, with Florida at 92%, Pennsylvania at 91%, Tennessee at 86%, and Michigan at 58%. The CSAT trend from April to June 2025 shows fluctuations, peaking in May and decreasing slightly in June.
Outlet count reflects market presence and expansion, directly impacting brand accessibility and revenue potential.
Russell Stover Chocolates has a limited number of outlets across the United States. The majority of outlets are located in Kansas (3). Other states, including Tennessee (2), Florida, Texas, Michigan, Minnesota, West Virginia, Alabama, Illinois and Pennsylvania each only have 1 outlet. This distribution highlights potential areas for expansion.
Identifying key competitors reveals market dynamics, enabling strategic positioning and competitive advantage.
Russell Stover Chocolates faces competition primarily from fast-food and casual dining chains. McDonald's leads in cross-visitation at 13.23%, followed by Cracker Barrel Old Country Store at 8.99%, Wendy's at 6.88%, Applebee's Grill + Bar at 6.35%, and Taco Bell also at 6.35%. This indicates that customers of Russell Stover Chocolates also frequent these establishments.
Analyzing traffic workload helps optimize staffing and inventory, ensuring efficient operations and customer satisfaction.
Russell Stover Chocolates experiences peak traffic workload between 12:00 PM and 3:00 PM, with the highest traffic at 2:00 PM (63.13%). Traffic is minimal in the early morning hours and after 7:00 PM. Operational adjustments should focus on optimizing staffing levels during peak hours and minimizing resources during slower periods.
Understanding consumer segments informs targeted marketing, enhancing engagement and brand relevance.
Russell Stover Chocolates' customer base shows high affinity index for Women (118), indicating strong appeal to this segment. Men are under-indexed (85). Among generations, Gen X shows an affinity index slightly above average (102), while Gen Y (82) and Gen Z (48) are under-indexed, suggesting a need for targeted engagement strategies to attract younger consumers.