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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Ruby's Diner is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Ruby's Diner performance in the United States and how they change over time
See what factors influence Ruby's Diner performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Ruby's Diner' competitors in the United States
An analysis of Ruby's Diner' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand strength, reflecting customer preference and competitive positioning within the Cafe & Restaurants industry.
Ruby's Diner's market performance is in the 99th percentile, indicating a leading position. This shows strong customer preference compared to peers like Emmy Squared Pizza, El Rinconsito, Miel De Agave, Havana Vieja | Cuban Restaurant in Miami Beach, CRAFT Coral Gables, and The Salad Station, who are in the same percentile range.
Customer satisfaction is crucial for loyalty, impacting repeat business and positive word-of-mouth, driving long-term brand growth.
Ruby's Diner has an overall customer satisfaction of 85%, a 10.6 percentage point increase year-over-year. Colorado leads with 100% satisfaction, followed by California (93%), Montana (91%), New Jersey (86%), and Nevada (61%). This indicates generally high customer approval with variability across states.
Average check reflects spending per customer, crucial for revenue analysis and menu optimization to enhance profitability.
The overall average check for Ruby's Diner is $24 USD, a decrease of 1.5% year-over-year. California has the highest average check at $24.9 USD, followed by Nevada ($24.6 USD). New Jersey ($17.7 USD) and Montana ($16.8 USD) show lower average checks.
Outlet count indicates brand reach and market penetration, influencing accessibility and overall revenue potential.
Ruby's Diner has 15 outlets in California, 4 in Nevada, and 1 each in Arizona, Colorado, Montana, New Jersey, Alabama, and Pennsylvania. California represents the brand's largest presence.
Identifying competitors is key for strategic differentiation, enabling informed decisions to capture market share effectively.
Ruby's Diner's top competitors based on cross-visitation are In-N-Out Burger (14.36%), McDonald's (12.79%), Starbucks (6.79%), Wendy's (5.48%), and Chick-fil-A (5.48%). This shows that customers who visit Ruby's Diner also frequent these fast-food chains.
Analyzing traffic patterns optimizes staffing, inventory, and promotions to enhance customer experience during peak hours.
Ruby's Diner experiences peak traffic between 12 PM and 1 PM, with workload reaching 53.91. Traffic workload is high from 8 AM to 6 PM. The lowest traffic occurs between 1 AM and 4 AM.
Understanding consumer demographics enables tailored marketing, improving engagement and resonance with target audiences.
Women are over-represented among Ruby's Diner's customer base. Gen X and Gen Y indexes are above average, showing higher affinity, while Gen Z is under-indexed.