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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Roma Pizza & Pasta is in the top 3% of brands
Sample of brands in the same percentile
See what factors influence Roma Pizza & Pasta performance in the United States and how they change over time
See what factors influence Roma Pizza & Pasta performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Roma Pizza & Pasta' competitors in the United States
An analysis of Roma Pizza & Pasta' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand’s share of foot traffic, revealing its competitive strength and customer preference.
Roma Pizza & Pasta is a leading brand with a percentile of 97, placing it in the top 3% within the Cafe & Restaurants industry in the United States. This indicates a strong market presence compared to peers like Little Moir's, Best Friend, Bowls & Noodles - Poke Bowl • Ramen • Boba Tea, Capone's Pub & Grill, Omega Restaurant & Bakery, and The Omelette Shoppe, which share a similar performance range.
CSAT indicates customer loyalty and brand perception, influencing repeat business and word-of-mouth referrals.
Roma Pizza & Pasta boasts an overall CSAT of 87%, a 9.5 percentage point increase year-over-year, suggesting improved customer sentiment. While Florida shows high satisfaction at 99% but a slight decrease, Michigan demonstrates significant improvement at 91%, and Tennessee has the lowest satisfaction at 71% with a decrease. Recent months show fluctuating CSAT, needing attention to address declines.
Average check reflects customer spending habits and menu pricing effectiveness, directly impacting revenue.
Roma Pizza & Pasta's overall average check is $22.90, a 16.9% increase year-over-year, indicating customers are spending more per visit. Tennessee shows an average check of $20.40 with no growth. Recent trends show fluctuating average check amounts that need to be taken into the account for future changes.
Outlet count indicates brand reach and market penetration, influencing accessibility and brand visibility.
Roma Pizza & Pasta has 14 outlets, with Tennessee dominating with 12 locations, while Florida and Michigan each have 1 location. This distribution highlights Tennessee as a key market, with opportunities for expansion in Florida and Michigan.
Competitor analysis informs strategic positioning and helps identify opportunities to differentiate and capture market share.
Roma Pizza & Pasta's customers also frequent McDonald's (18.33%), Taco Bell (11.67%), Subway (10%), Starbucks (8.33%), and Wendy's (8.33%). This cross-visitation suggests Roma Pizza & Pasta competes in the broader fast-food and quick-service restaurant category.
Traffic workload by hour optimizes staffing and resource allocation to meet customer demand efficiently.
Roma Pizza & Pasta experiences peak traffic workload between 4 PM and 6 PM, with the highest traffic at 6 PM (48.98%). Traffic is lowest between 5 AM and 9 AM. This data shows optimal times for focused marketing efforts and adequate staffing.
Understanding consumer demographics allows for tailored marketing, enhancing engagement and brand resonance.
Roma Pizza & Pasta's customer base shows a high affinity among women (91 index) and men (107 index). Gen Z exhibits a very high affinity (195 index), Gen Y shows a high affinity (121 index), while Gen X shows a low affinity (47 index). These indexes show the segments that need attention.