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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Poke Bros. is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Poke Bros. performance in the United States and how they change over time
See what factors influence Poke Bros. performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Poke Bros.' competitors in the United States
An analysis of Poke Bros.' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance indicates brand's foot traffic share, revealing competitive strength and customer preference within the cafe & restaurant industry.
Poke Bros. holds a leading position with a 99th percentile rank. This signifies a strong market presence, indicating it outperforms most competitors. Peers within the same top tier include Fonda Sabaneta west Flagler, Pelato Restaurant, The Original Pancake House, Tully's Good Times, Main Squeeze Juice Co., and Marlow's Tavern.
Customer satisfaction reflects loyalty and service quality, impacting repeat visits and brand perception in the competitive cafe & restaurant market.
Overall customer satisfaction for Poke Bros. is at 84%, a decrease of 2.4 percentage points year-over-year. However, some states like Connecticut, Indiana and Massachusetts show 100% satisfaction, with growth up to 16.7pp. New Jersey and South Carolina are also high, indicating strong regional performance.
Average check reveals spending habits and menu appeal, crucial for revenue optimization in the cafe & restaurant sector.
The overall average check for Poke Bros. is $16.90, down 2.8% year-over-year. North Carolina leads with an average check of $20.70, while South Carolina shows the lowest at $15.20. Delaware and Illinois average checks are also reported. These data indicate regional variance in sales.
Outlet count signals brand reach and expansion, reflecting market penetration in the competitive cafe & restaurant landscape.
Poke Bros. has a significant presence in Illinois with 26 outlets. South Carolina has 12, while Pennsylvania, Delaware, North Carolina, and Indiana have fewer, indicating expansion focus. Massachusetts shows the least amount of outlets. This distribution shows different market investment in different states.
Identifying key competitors helps refine strategies, benchmark performance, and understand market dynamics in the cafe & restaurant arena.
Poke Bros.' customers also frequent McDonald's (8.85%), Wendy's (5.77%), Starbucks (5%), Chick-fil-A (4.62%), and Dunkin' (4.23%). This shows that the competitors for Poke Bros. are fast food restaurants. Those results show cross-visitation rates, indicating shared customer bases and competition for dining choices.
Understanding traffic patterns enables efficient staffing and resource allocation, optimizing customer experience and operational efficiency.
Poke Bros. experiences peak traffic between 11 AM and 8 PM, with the highest workload around 1 PM (61.66%). Traffic significantly decreases after 8 PM and is minimal overnight. This data suggests focusing resources and staff during peak lunch and dinner hours.
Understanding consumer demographics enables tailored marketing, improving engagement and brand resonance with specific customer groups.
Poke Bros. attracts more women, indicated by an affinity index of 90%, while men are at 108%. Gen X is over-represented with an index of 110%, Gen Y shows 97%, and Gen Z is significantly high at 143%, showing a strong appeal to younger consumers.