Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Plaza Azteca Mexican Restaurant is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Plaza Azteca Mexican Restaurant performance in the United States and how they change over time
See what factors influence Plaza Azteca Mexican Restaurant performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Plaza Azteca Mexican Restaurant' competitors in the United States
An analysis of Plaza Azteca Mexican Restaurant' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Plaza Azteca Mexican Restaurant is a leading brand with a market performance percentile of 99, placing it in the top 1% of brands. This indicates a strong market position relative to its peers like Cornbread, Krispy Krunchy Chicken, Hawkers Asian Street Food, Agave & Rye, Pelicana Chicken and Pollos & Jarras.
Customer satisfaction reflects brand perception and loyalty, impacting retention and growth. It's key to understanding the customer experience.
Plaza Azteca Mexican Restaurant demonstrates strong customer satisfaction, with an overall CSAT score of 83%, a 1.4pp increase year-over-year. Ohio leads with 95%, while Massachusetts shows significant growth (9.1pp). This reveals a positive customer experience trends across different locations.
Average check value reveals spending patterns, influencing revenue and profitability. Tracking it helps optimize pricing strategies.
The average check for Plaza Azteca Mexican Restaurant is $30.60, a slight decrease of 0.3% year-over-year. New Jersey leads with $42.20. A decline from $32.84 in April to $27.96 in June suggests the need to analyze spending habits.
The number of outlets indicates brand reach and expansion, reflecting growth and market penetration within the industry.
Plaza Azteca Mexican Restaurant has a significant presence in Virginia and Pennsylvania, each with 20 outlets. New Jersey and North Carolina both have 3. This indicates a concentrated market presence in certain states, with opportunities for further expansion.
Competitor analysis identifies key players and their market share, informing competitive strategies and differentiation efforts.
McDonald's (9.19%) is the most frequented alternative for Plaza Azteca's customers, followed by Chick-fil-A (5.00%), Wendy's (4.76%), Burger King (4.27%), and Dunkin' (4.02%). This indicates customer overlap with major fast-food chains.
Traffic workload analysis optimizes staffing and resource allocation, improving operational efficiency and customer experience during peak hours.
Plaza Azteca Mexican Restaurant experiences peak traffic between 17:00 and 19:00, with the highest workload at 18:00 (63.36). There's very low traffic workload between 0:00 and 10:00. This shows the need for adjusting staffing based on hourly patterns.
Understanding consumer segments allows for personalized marketing, tailoring products and messaging to specific demographics for enhanced engagement.
Women exhibit a higher affinity (102%) compared to men (98%) for Plaza Azteca Mexican Restaurant. Gen X shows high affinity (113%), while Gen Z is under-indexed (72%). This suggests targeted marketing opportunities based on gender and generation.