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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Planet Smoothie is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Planet Smoothie performance in the United States and how they change over time
See what factors influence Planet Smoothie performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Planet Smoothie' competitors in the United States
An analysis of Planet Smoothie' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Planet Smoothie is a leading brand with a market performance percentile of 99 in the Cafe & Restaurants industry in the United States. This indicates a strong market position relative to competitors such as El Churrascaso Grill, Loro Asian Smokehouse & Bar, Kolache Factory, Umi Japanese Restaurant, Wild Bill's Tobacco, and Lion's Choice.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, and highlights areas for improvement.
Planet Smoothie's overall customer satisfaction is 66%, a decrease of 12.3 percentage points year-over-year. Florida shows the highest CSAT at 69%, while Arizona lags significantly at 33%. This suggests a need to investigate and address the reasons for lower satisfaction, particularly in Georgia (60%) and Arizona, compared to Florida.
Average check (AvgCheck) shows how much customers spend per visit, which is key to revenue growth and financial health.
Planet Smoothie's overall average check is $12.3, an increase of 18.3% year-over-year. Florida has the highest average check at $13.5, while Georgia's average check is $11.2. Monitoring and strategies to maintain or grow the average check, especially in Georgia, could benefit overall revenue.
Outlet count indicates brand reach and growth, reflecting market presence and expansion strategy effectiveness.
Planet Smoothie has 69 outlets in Florida, marking its strongest presence. Georgia follows with 35 outlets. The remaining states—North Carolina, Pennsylvania, Alabama, California, South Carolina, Nevada, Minnesota, and Iowa—have significantly fewer outlets. This distribution suggests a concentration in the Southeast region of the United States.
Identifying competitors through cross-visitation reveals direct rivals and consumer preferences in the market.
McDonald's, Wendy's, Starbucks, Burger King, and Taco Bell are the top competitors for Planet Smoothie, based on cross-visitation data. This indicates that customers who visit Planet Smoothie also frequent these quick-service restaurants, suggesting they compete for the same consumer base.
Traffic workload shows peak hours, helping optimize staffing, manage resources, and minimize customer wait times.
Planet Smoothie experiences peak traffic between 8 AM and 8 PM, with the highest workload occurring from 12 PM to 4 PM. There is minimal activity before 6 AM and after 10 PM. This information can inform staffing and operational decisions to efficiently manage the peak hours.
Consumer segments reveal audience demographics, enabling personalized marketing, improved products, and better customer engagement.
Planet Smoothie shows high affinity with women (112) and Gen Z (112) groups, indicating these segments are overrepresented among customers. Gen Y is also above average with affinity of 108. Gen X is underrepresented (88), showing opportunity for tailored engagement. The brand's appeal varies across gender and generations.