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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
PJ Fresh Marketplace is in the top 4% of brands
Sample of brands in the same percentile
See what factors influence PJ Fresh Marketplace performance in the United States and how they change over time
See what factors influence PJ Fresh Marketplace performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of PJ Fresh Marketplace' competitors in the United States
An analysis of PJ Fresh Marketplace' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reflects the brand's share of foot traffic, revealing its competitive strength and customer preference.
PJ Fresh Marketplace's market performance is at the 96th percentile, indicating a leading position. This signifies a strong competitive advantage, with performance peers including Canadian Honker Restaurant, India At Times Square, Hurricane Patty's, Bel Aire Diner, Yemeni Restaurant, and Laguna's Beach Bar + Grill.
Outlet count indicates brand reach and potential market penetration across different geographic regions.
PJ Fresh Marketplace has the highest number of outlets in Texas (43), followed by Georgia and California (21 each). This distribution reveals a strong presence in Texas, with opportunities for expansion or optimization in other states.
Identifying key competitors provides insights into market dynamics and informs competitive strategies.
The top competitors for PJ Fresh Marketplace, based on customer cross-visitation, are McDonald's (26.67%), Taco Bell (13.33%), Denny's (13.33%), Wendy's (11.11%), and Subway (8.89%). This indicates significant overlap in customer base with major fast-food chains.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to meet demand.
PJ Fresh Marketplace experiences peak traffic workload between 7 AM and 9 PM, reaching highs of approximately 53% around 7 PM and 8 PM. The lowest traffic occurs between midnight and 6 AM.
Analyzing consumer segments enables tailored marketing, improving engagement and ROI via personalized messaging.
Men (166 affinity index) are overrepresented, while Women (22 affinity index) are underrepresented. Gen X (156 affinity index) are also overrepresented. Meanwhile, Gen Y (47 affinity index) and Gen Z (64 affinity index) are underrepresented compared to an average consumer.