Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Oishi is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Oishi performance in the Thailand and how they change over time
See what factors influence Oishi performance in the Thailand and how they change over time
Available by subscription
Available by subscription
An analysis of Oishi' competitors in the Thailand
An analysis of Oishi' competitors in the Thailand
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance indicates brand's foot traffic share, reflecting competitive strength and customer preference in the cafe & restaurants industry.
Oishi holds a leading position with a 99th percentile in Thailand's Cafe & Restaurants sector. This shows a strong market presence and high customer preference compared to peers like Klong Cafe, The Cozy cafe Phuket, GIM Brewing Room, FIZZ Beach Lounge, ร้านกิจเจริญ, and Ebisu Shoten.
Customer satisfaction (CSAT) reflects customer loyalty and service quality, driving repeat business and positive word-of-mouth referrals.
Oishi's overall customer satisfaction is 71%, a significant increase of 10.6 percentage points year-over-year, indicating improved service or product quality. Nonthaburi Province shows the highest CSAT at 97%, while Samut Prakan Province experienced a decrease. These insights help tailor improvements.
Average check reflects customer spending per visit and overall revenue generation capability, vital for assessing profitability.
Oishi's overall average check is 538.1 THB, a decrease of 12.4% year-over-year. Samut Prakan Province has the highest average check at 666.7 THB. Focus on understanding regional factors could help to maximize spend per visit.
Number of outlets signifies brand's reach and expansion, influencing market share and accessibility for the consumers.
Oishi has a strong presence in Nonthaburi Province with 17 outlets, followed by Chon Buri Province with 13 outlets. This distribution indicates areas of focus for market penetration. Understanding local dynamics and strategic development is vital.
Competitor analysis shows where customers also go, revealing competitive landscape, brand positioning, and cross-promotional opportunities.
Oishi's customers also frequently visit Café Amazon (14.68%), Starbucks (8.72%), and KFC (8.26%). Understanding the appeal of these competitors can inform strategies to improve customer retention and attract a broader audience.
Traffic workload by hour uncovers peak traffic times, enabling efficient staffing, optimized service, and maximized revenue during peak hours.
Oishi experiences peak traffic between 10 AM and 8 PM, with the highest workload around 5 PM. Staffing and resource allocation should align with these peak hours to ensure customer satisfaction and operational efficiency. Focus on better resources managment in peak hours.
Consumer segment analysis (gender, generation) helps tailor marketing, improve product relevance, and enhance consumer engagement strategies.
Women exhibit high affinity (79) toward Oishi, while men show an affinity of 111. Gen X (139) and Gen Z (105) exhibit high affinity, while Gen Y (82) shows lower affinity. Tailoring marketing strategies for men and for Gen X can boost engagement and satisfaction.