Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Noodles and Company is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Noodles and Company performance in the United States and how they change over time
See what factors influence Noodles and Company performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Noodles and Company' competitors in the United States
An analysis of Noodles and Company' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
Noodles and Company holds a leading market position with a percentile of 99 in the Cafe & Restaurants industry, indicating a high degree of customer preference. Its performance peers, also at the 99th percentile, include Ramen-San, Taco John's, Iron Skillet, Bahama Breeze, Razzoo's Cajun Cafe, and Hopdoddy Burger Bar.
Customer satisfaction (CSAT) reflects how well a brand meets customer expectations, impacting loyalty and repeat business, making it crucial for sustainable growth.
Noodles and Company's overall CSAT is 69%, a 3.8 percentage point increase year-over-year. South Carolina shows the highest CSAT at 92%, followed by California (89%), Idaho (85%), Tennessee (82%) and Nebraska (81%). This indicates generally positive customer experiences across various locations, with notable improvements in California.
Average check reveals customer spending per visit. Monitoring this KPI helps optimize pricing strategies and understand purchasing behavior.
The overall average check for Noodles and Company is $18 USD, up 1.5% year-over-year. North Dakota has the highest average check at $23.9 USD, followed by Montana ($23.4 USD), Connecticut ($21.8 USD), Pennsylvania ($21.6 USD), and Indiana ($20.8 USD), suggesting variations in regional spending habits.
Outlet count reflects brand reach and market penetration. Analyzing distribution aids strategic expansion and resource allocation decisions.
Noodles and Company has the most outlets in Wisconsin (60), followed by Illinois (56), Colorado (54), Minnesota (45), Virginia (25), Indiana (23), Maryland (22), Michigan (20), Ohio (18), and Utah (16). This distribution indicates a strong presence in the Midwest and Mountain regions.
Identifying top competitors helps brands understand market dynamics, benchmark performance, and refine competitive strategies for growth.
The top competitors for Noodles and Company, based on cross-visitation, are McDonald's (15.99%), Taco Bell (8.99%), Culver's (6.96%), Wendy's (6.88%), and Starbucks (6.67%). This reveals that customers of Noodles and Company also frequent these quick-service and coffee chains.
Analyzing traffic patterns informs staffing, inventory, and promotional strategies. Understanding peak hours optimizes resource allocation.
Traffic workload at Noodles and Company peaks between 10:00 AM and 8:00 PM, with the highest traffic at 6:00 PM (66.07%). Traffic is minimal between 11:00 PM and 9:00 AM. This information is crucial for optimizing staffing and managing resources.
Consumer segmentation enables tailored marketing strategies. Understanding demographics enhances targeting and resonance with specific customer groups.
Women have a slightly higher affinity (102%) compared to men (98%) for Noodles and Company. Gen X shows a high affinity (115%), while Gen Y is slightly under-indexed (89%). Gen Z has an affinity of 105%. This suggests focused marketing towards Women, Gen X and Gen Z would be effective.