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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
No. 1 Boba Tea is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence No. 1 Boba Tea performance in the United States and how they change over time
See what factors influence No. 1 Boba Tea performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of No. 1 Boba Tea' competitors in the United States
An analysis of No. 1 Boba Tea' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals competitive strength and customer preference, showing the brand's share of foot traffic in its industry.
No. 1 Boba Tea is a leading brand with a percentile of 99, placing it in the top 1% in the Cafe & Restaurants industry. This indicates a strong market presence and high customer preference compared to its competitors. Performance peers in a similar range include The Smoke Shop BBQ, Moonlight Diner, LaMar's Donuts and Coffee, Bar 44, Akasaka Sushi korean Japanese restaurant and Vogue Bubble Tea & Coffee Bar.
Customer satisfaction is critical for loyalty and growth, reflecting the quality of experiences and likelihood of repeat business.
No. 1 Boba Tea has a strong customer satisfaction rating of 86%, a 5 percentage point increase year-over-year. Nevada shows high satisfaction (91%), while Texas has a lower score (61%) with a decrease of 17.7 percentage points. This indicates a need to address issues in Texas to improve customer sentiment.
Outlet count reflects brand reach and market penetration, affecting customer accessibility and overall revenue potential.
No. 1 Boba Tea has 13 outlets in Nevada and 1 in Texas. Nevada accounts for the vast majority of the brand's locations. This indicates a concentrated presence in Nevada with potential for expansion in other states.
Understanding competitors is crucial for strategic positioning and identifying opportunities to gain market share.
No. 1 Boba Tea's customers also frequent McDonald's (6.56%), Taco Bell (4.92%), Denny's (4.92%), Chipotle Mexican Grill (4.92%), and Starbucks (4.92%). This shows overlap in customer base with major fast-food and cafe chains, suggesting potential areas for differentiation.
Analyzing traffic patterns helps optimize staffing and resources, ensuring efficient operations during peak hours.
Traffic workload peaks between 10 AM and 8 PM, with the highest traffic around 4 PM to 6 PM (65.35% and 65.25%). Traffic is minimal between 11 PM and 9 AM. Staffing should be aligned with these peak hours to provide optimal customer service.
Analyzing consumer segments enables targeted marketing, tailoring messaging to resonate with specific demographics.
Women (120) and Gen Z (205) show high affinity. Gen Y affinity index is 106. Men (83) and Gen X (52) are under-indexed. Marketing should focus on engaging women and Gen Z, while strategies to attract men and Gen X should be explored.