Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
McCormick & Schmick's Seafood & Steaks is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence McCormick & Schmick's Seafood & Steaks performance in the United States and how they change over time
See what factors influence McCormick & Schmick's Seafood & Steaks performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of McCormick & Schmick's Seafood & Steaks' competitors in the United States
An analysis of McCormick & Schmick's Seafood & Steaks' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals competitive strength and customer preference in the Cafe & Restaurants industry, indicating brand's share of foot traffic.
McCormick & Schmick's is a leading brand with a market performance percentile of 99 in the United States. This highlights a very strong market presence. Performance peers in a similar range include Le Peep, Ashoka Indian Restaurant, Bamian Restaurant, Sarpino's Pizzeria, Rise, and Cafe 34 Istanbul.
Customer satisfaction (CSAT) is crucial for brand loyalty and revenue. Tracking CSAT helps understand customer perception and improve service quality.
McCormick & Schmick's shows a strong customer satisfaction, with an overall CSAT of 75%, a 5.6 percentage point increase year-over-year. Minnesota shows the highest CSAT at 89%, with 24.9 percentage point growth. Improvement in customer satisfaction could lead to increased customer loyalty and positive word-of-mouth.
Average check reflects spending per customer and is vital for revenue optimization. Monitoring it helps adjust pricing and identify upselling opportunities.
The overall average check for McCormick & Schmick's is $66.00 USD, a decrease of 5.4% year-over-year. New Jersey has the highest average check at $86.10 USD. The decrease needs careful analysis to evaluate if there is a shift in product preferences or general economic factors.
The number of outlets indicates brand reach and expansion. Tracking outlets helps assess market coverage and identify growth opportunities.
McCormick & Schmick's has a presence across multiple states, with Texas having the highest number of outlets at 3. Several states including Maryland, Pennsylvania, Illinois and California have 2 outlets each. Other states have just one location.
Competitor analysis reveals market dynamics. Identifying top competitors helps refine strategies and differentiate offerings to gain a competitive edge.
McCormick & Schmick's top competitors based on customer cross-visitation include McDonald's and Starbucks, with a cross-visitation of 4.06. Other key competitors are The Cheesecake Factory(3.19), Fogo de Chão Brazilian Steakhouse, and Chick-fil-A (2.90).
Analyzing traffic workload by hour optimizes staffing and service. Understanding peak hours ensures efficient operations and customer satisfaction.
Traffic workload for McCormick & Schmick's peaks between 17:00 and 19:00, reaching 65.21 and 63.73, respectively. There is no significant traffic between 0:00 - 10:00. Resource allocation can be adapted based on traffic trends.
Consumer segment analysis informs targeted marketing. Understanding gender and generational preferences allows for tailored campaigns and improved engagement.
McCormick & Schmick's customer base shows a high affinity with women(93) and men(106) consumers. Gen X(131) shows high affinity, while Gen Y(86) and Gen Z(68) are under-indexed suggesting a lower affinity compared to the average consumer.