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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Marie Callender's is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Marie Callender's performance in the United States and how they change over time
See what factors influence Marie Callender's performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Marie Callender's' competitors in the United States
An analysis of Marie Callender's' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market share reflects competitive strength and customer preference in the industry.
Marie Callender's is a leading brand with a market performance percentile of 99 in the Cafe & Restaurants industry in the United States. This means the brand outperforms many peers. Performance peers include: The Moon Korean BBQ & Hot Pot, The Baklava Lady, LAX Grille, Zankou Chicken, Curries Indian Cuisine and Bar, Chowking.
CSAT indicates customer loyalty and overall brand perception. Higher scores correlate with repeat business.
Marie Callender's overall customer satisfaction (CSAT) is 80%, a slight decrease (-0.7pp) year-over-year. CSAT varies by state: Idaho shows 100% with 46.7pp growth, California is at 81% with -1.7pp change, Nevada 76% with 3.6pp growth, and Utah 71% with -14.3pp decline. These location-based insights can inform targeted improvement efforts.
Average check is a key revenue indicator, reflecting customer spending per visit.
Marie Callender's average check is $25.1, up 3% year-over-year. Average check varies by state: California is $26.00, Utah is $21.30, and Nevada is $20.90. Monitoring and optimizing average check can significantly impact overall revenue.
Outlet count signifies brand reach and market penetration. More locations increase accessibility.
Marie Callender's has a total of 23 outlets. The majority (19) are located in California. Nevada has 2 outlets, while Idaho and Utah each have 1. This distribution reflects the brand's current geographic focus.
Knowing competitors and cross-visitation reveals market dynamics and customer preferences.
Marie Callender's customers also visit In-N-Out Burger (13.18%), Starbucks (10.81%), McDonald's (9.80%), Denny's (9.80%), and Jack in the Box (6.76%). Understanding these cross-visitation patterns helps refine competitive strategies.
Traffic workload patterns inform staffing and resource allocation to meet demand efficiently.
Marie Callender's peak traffic workload occurs between 11 AM and 6 PM, with the highest workload at 12 PM (62.41%) and 1 PM (62.05%). There is very low traffic workload at night (0%). This workload distribution helps optimize operations.
Understanding consumer segments enables targeted marketing for higher engagement and ROI.
Marie Callender's consumer base shows that women are over-represented (97) as compared to men (103). Gen X (129) are over-represented, while Gen Y (55) and Gen Z (81) are under-represented. These affinity insights highlight key demographic preferences.