Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Margaritas Mexican Restaurant is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Margaritas Mexican Restaurant performance in the United States and how they change over time
See what factors influence Margaritas Mexican Restaurant performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Margaritas Mexican Restaurant' competitors in the United States
An analysis of Margaritas Mexican Restaurant' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market share reveals competitive strength and customer preference in the industry.
Margaritas Mexican Restaurant holds a leading market position at the 99th percentile. This indicates a very strong brand share compared to its peers like Zalat Pizza, Goodfellas Pizzeria, Genghis Grill, Beirut Doral, American Japa sushi, and Olga's Kitchen.
CSAT measures customer loyalty and brand perception, impacting repeat business and revenue.
Overall customer satisfaction for Margaritas Mexican Restaurant is 75%, a slight decrease year-over-year. Pennsylvania shows the highest CSAT at 85%, while Arkansas shows positive growth. New Hampshire and Maine saw a decline. Action is needed to address the CSAT decline in Maine and New Hampshire.
Average check indicates spending per customer, impacting revenue and profitability.
The overall average check for Margaritas Mexican Restaurant is $33.30, a slight increase year-over-year. New Hampshire has the highest average check at $36.30. Pennsylvania has the average check of $31.60. Maine has the lowest average check at $29.00.
Outlet count reflects brand reach and market presence within different locations.
Margaritas Mexican Restaurant has 8 outlets in New Hampshire, establishing a strong presence there. Maine has 6 outlets, Massachusetts has 4, while New Jersey and Pennsylvania each have 2. Arkansas and New Mexico have 1 location each, indicating a limited presence.
Understanding competitors helps refine strategies and identify market opportunities.
McDonald's and Dunkin' are the top competitors, with cross-visitation rates of 7.80% and 6.99%, respectively. Texas Roadhouse and Taco Bell are also notable competitors, each with 5.11% cross-visitation. Wendy's sees 4.03% cross-visitation.
Traffic workload insights optimize staffing and resource allocation during peak hours.
Peak traffic for Margaritas Mexican Restaurant occurs between 17:00 (5 PM) and 19:00 (7 PM), with the highest workload at 18:00 (6 PM). Traffic is minimal between 0:00 (12 AM) and 10:00 (10 AM), indicating operational adjustments may be needed for early hours.
Consumer insights allow targeted marketing and optimized customer engagement.
Women have affinity index of 98, which shows a slightly lower engagement than average consumer. Men have affinity index of 102, it shows higher engagement with the brand. Gen X have 95 affinity index, Gen Y 99, Gen Z 94.