Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Mang Inasal is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Mang Inasal performance in the Philippines and how they change over time
See what factors influence Mang Inasal performance in the Philippines and how they change over time
Available by subscription
Available by subscription
An analysis of Mang Inasal' competitors in the Philippines
An analysis of Mang Inasal' competitors in the Philippines
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand strength and customer preference, essential for competitive analysis and strategic decision-making.
Mang Inasal's market performance is leading with a percentile of 99, placing it in the top 1% of brands in the Philippines' Cafe & Restaurants industry. This indicates a strong market position relative to peers like KFC, Starbucks, Chowking, Burger King, McDonald's, and BOTEJYU, who share a similar high percentile.
CSAT reflects customer loyalty. Monitoring trends and regional variations guides improvements and ensures customer retention.
Mang Inasal's overall customer satisfaction (CSAT) is 53%, a slight decrease year-over-year. CSAT varies significantly by region, with Western Visayas at 90% and Northern Mindanao at 54%. Improvement opportunities exist in regions with lower CSAT scores, while Western & Eastern Visayas show significant growth.
Average check reveals customer spending habits and revenue potential, guiding pricing and promotional strategies.
The overall average check for Mang Inasal is PHP 419.60, a decrease of 2.2% year-over-year. There are regional differences; Western Visayas has the highest average check (PHP 635.30). The regions like Mimaropa should be analyzed further as they have lowest average check to look for improvement opportunities.
Outlet count indicates brand reach. Tracking regional distribution informs expansion and market penetration strategies.
Mang Inasal has a significant presence in Metro Manila (121 outlets), followed by Calabarzon (71) and Central Luzon (70). Expansion opportunities may exist in regions with fewer outlets, such as the Bicol Region, Negros Island Region and Davao Region (15 each) to increase brand accessibility.
Knowing key competitors and customer overlap guides competitive positioning and targeted marketing efforts.
Mang Inasal's top competitors based on cross-visitation are Jollibee (35.62%), McDonald's (22.64%), Starbucks (10.04%), Chowking (6.98%), and Gerry's Grill (5.26%). This data indicates a significant overlap in customer base with Jollibee and McDonald's, suggesting direct competition for market share.
Traffic workload shows peak hours, enabling optimized staffing and resource allocation for enhanced customer experience.
Mang Inasal experiences peak traffic between 10 AM and 7 PM, with the highest workload around 6 PM (67.16). The hours between 9 AM and 8 PM account for nearly 90% of the traffic workload. Understanding this pattern is crucial for efficient staffing and inventory management.
Understanding demographics refines marketing and product strategies to resonate with core customer groups.
Mang Inasal's consumer base shows affinity towards women (Index 69) with a delta of -30.53 and men (Index 118) with a delta of 17.57. Among generations, there is a high affinity toward Gen X (Index 137), and relatively lower affinity towards Gen Y (Index 97) and Gen Z (Index 81).