Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
LongHorn Grill & Drinks is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence LongHorn Grill & Drinks performance in the Peru and how they change over time
See what factors influence LongHorn Grill & Drinks performance in the Peru and how they change over time
Available by subscription
Available by subscription
An analysis of LongHorn Grill & Drinks' competitors in the Peru
An analysis of LongHorn Grill & Drinks' competitors in the Peru
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows LongHorn's share of foot traffic, revealing its competitive strength and customer preference in the industry.
LongHorn Grill & Drinks holds a leading market performance percentile of 99 in Peru's Cafe & Restaurants sector. This places LongHorn in the top 1% of brands, indicating strong customer preference compared to peers like La Patarashca Restaurante, Pita, Cevicheria Puro Norte, Ekeko Grill Peruano - Arequipa Center, Beso Frances Crepería - Cafetería and H-elarte.
Customer satisfaction reflects brand perception. Monitoring trends helps improve service and retain customers by addressing concerns.
Customer satisfaction for LongHorn Grill & Drinks in Peru is at 64%, a decrease of 17.8 percentage points year-over-year. The CSAT in Lima is 63%, with a decrease of 19.2 percentage points. This suggests a need to investigate and address potential issues affecting customer experience to improve satisfaction levels.
Average check indicates customer spending per visit. Tracking this KPI is essential for revenue analysis and pricing strategy adjustments.
The overall average check for LongHorn Grill & Drinks is 84.4 PEN, a 15% decrease year-over-year. In Lima, the average check is 85.4 PEN, with no growth. This indicates a possible shift in customer spending habits requiring revenue analysis for pricing or menu strategy.
Outlet count reflects market presence. Monitoring changes indicates expansion or contraction, vital for strategic growth assessment.
LongHorn Grill & Drinks has 13 outlets in Peru, with 9 located in Lima. The remaining are in Junín, Piura, Lambayeque and Cajamarca. Lima represents the largest concentration of outlets for the brand, reflecting the key area of business.
Identifying competitors helps understand market dynamics. Tracking cross-visitation reveals shared customer base and competitive threats.
LongHorn Grill & Drinks shares customers with Fridays and McDonald's (8.11% cross visitation). Pardos Chicken, KFC and Madam Tusan also appear as competitors (6.76% cross visitation). These brands indicate the competitive landscape.
Understanding peak hours helps optimize staffing. Traffic workload distribution informs resource allocation and service efficiency strategies.
Peak traffic workload for LongHorn Grill & Drinks occurs between 12:00 and 21:00, with the highest workload at 14:00 (66.36). This suggests the restaurant is busiest during lunch and dinner hours, requiring adequate staffing during those times.
Consumer segments inform marketing strategies. Gender and generation insights facilitate targeted campaigns and product positioning.
LongHorn Grill & Drinks has a high affinity with Women (86) and Men (109) segment, suggesting they are over-represented among LongHorn's customers. Gen Y (167) are over-represented among LongHorn's customers. Tailoring marketing efforts to these preferences can improve engagement.