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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Pardos Chicken is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Pardos Chicken performance in the Peru and how they change over time
See what factors influence Pardos Chicken performance in the Peru and how they change over time
Available by subscription
Available by subscription
An analysis of Pardos Chicken' competitors in the Peru
An analysis of Pardos Chicken' competitors in the Peru
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Pardos Chicken holds a leading position with a percentile of 99, placing it in the top 1% of brands. This indicates a strong market presence and high customer preference relative to peers like Roky's, Molly's Irish Bar & Restaurant, McDonald's, Los Ponchos Machupicchu Restaurant, Casa Tambo Restaurant and Papa Johns Pizza, all within the same top-tier range.
Customer satisfaction is crucial to gauge loyalty. Declining satisfaction suggests service or product quality issues needing immediate attention.
Overall customer satisfaction for Pardos Chicken is at 68%, a decrease of 4.1 percentage points year-over-year. In Lima, CSAT is slightly higher at 69%, also showing a decline. The dynamic CSAT data shows fluctuations with a peak in June 2025, but an earlier drop in May, indicating inconsistency in customer experience.
Average check provides insight into customer spending habits. Monitoring this KPI helps optimize pricing strategies and promotions.
The overall average check for Pardos Chicken is 57 PEN, a decrease of 1.4% year-over-year. In Lima, the average check is also 57 PEN, showing no growth. The dynamic data shows the average check rose to a high in June of 74.22 PEN, indicating seasonal or promotional impacts on customer spending.
Outlet count indicates market reach and expansion. Growth or decline reflects the brand's strategic investment and competitive positioning.
Pardos Chicken has 35 outlets across Peru, with a strong concentration in Lima (29 outlets). Other locations include Callao (2), Cusco (1), Arequipa (1), Piura (1), and Lambayeque (1). This geographical distribution highlights Lima as the primary market with some expansion into other key regions.
Competitor analysis reveals market dynamics. Identifying frequently cross-visited brands helps understand customer preferences and competitive threats.
Customers of Pardos Chicken also visit Starbucks (5.43%), KFC (3.80%), McDonald's (3.80%), Chili's Grill & Bar (3.53%), and Papa Johns Pizza (3.26%). This cross-visitation data indicates shared customer interests and suggests Pardos Chicken competes with these brands for customer loyalty and market share.
Traffic workload analysis reveals peak operational times. Understanding traffic patterns optimizes staffing and resource allocation.
Traffic workload peaks between 11:00 AM and 10:00 PM, with the highest activity observed between 2:00 PM and 8:00 PM. The peak workload occurs around 2:00 PM (60.13). This data suggests Pardos Chicken experiences high customer traffic during lunch and dinner hours, with a significant drop in activity overnight.
Understanding consumer segments enables targeted marketing. Gender and generational insights allow tailored campaigns and product positioning.
Women are overrepresented among Pardos Chicken consumers (87%), while men are slightly underrepresented (108%). Gen X shows the highest affinity (223%), indicating a strong preference, whereas Gen Y is underrepresented (61%). This suggests Pardos Chicken resonates more strongly with Gen X consumers than Gen Y.