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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
La Parada is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence La Parada performance in the South Africa and how they change over time
See what factors influence La Parada performance in the South Africa and how they change over time
Available by subscription
Available by subscription
An analysis of La Parada' competitors in the South Africa
An analysis of La Parada' competitors in the South Africa
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows La Parada's share of foot traffic, revealing competitive strength and customer preference within the industry.
La Parada's market performance is at the 99th percentile, indicating a leading position in the South African Cafe & Restaurants industry. This shows significant customer preference relative to peers like Seattle Coffee Company, Mozambik, Doppio Zero, Panarottis, Mochachos, and vida e caffè, all positioned at the 99th percentile.
Customer satisfaction is vital for understanding customer loyalty, driving repeat business, and identifying areas for service improvement.
La Parada's overall customer satisfaction is 82%, a decrease of 4.1 percentage points year-over-year. KwaZulu-Natal shows the highest CSAT at 89% with significant growth, while Gauteng and Western Cape have 83% and 81% respectively, both with decreased CSAT. Continuous attention is required in Gauteng and Western Cape.
Average check reflects customer spending per visit, indicating menu appeal, pricing strategy effectiveness, and potential revenue optimization.
La Parada's overall average check is 515.6 ZAR, a 15.1% increase year-over-year. Gauteng has the highest average check at 528.9 ZAR. KwaZulu-Natal stands at 525 ZAR, and Western Cape at 457.5 ZAR. The growth value for each State is 0%.
Outlet count indicates brand reach and market penetration, showing expansion efforts and geographic distribution across regions.
La Parada has 13 outlets in Gauteng, 4 in Western Cape and 2 in KwaZulu-Natal. Gauteng holds the largest share of La Parada's locations. This distribution reflects strategic market presence across South Africa, with a concentration in Gauteng.
Identifying top competitors via cross-visitation helps in understanding market dynamics and competitive landscape, allowing strategic positioning.
La Parada's customers also frequent McDonald's (13.04%), KFC (11.86%), Spur (11.46%), Tiger's Milk (6.32%), and Wimpy (5.14%). These are key competitors. The high cross-visitation suggests a competitive overlap in customer base with these brands.
Traffic workload analysis reveals peak hours, enabling optimized staffing, resource allocation, and service delivery during busy times.
La Parada experiences peak traffic workload between 11:00 and 22:00, with the highest workload around 19:00. This insight is crucial for staffing and resource management to meet customer demand effectively. There is minimal traffic between midnight and 9:00.
Understanding consumer demographics enables targeted marketing, personalized experiences, and optimized product offerings to resonate with key segments.
La Parada's consumer base shows a high affinity among women (117 index) and men (87 index). Generation Z shows high affinity (335 index), followed by Generation Y (129 index), while Generation X is under-indexed (33 index). These affinity indexes suggest stronger engagement from women and Gen Z.