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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Kayser is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Kayser performance in the Mexico and how they change over time
See what factors influence Kayser performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of Kayser' competitors in the Mexico
An analysis of Kayser' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Kayser is a leading brand in Mexico's Cafe & Restaurants industry, securing its position in the top 1% within the industry, reflecting strong customer preference. Its performance peers include King and Queen Cantina, El Cardenal, Sanborns, Los Arcos, Café La Flor De Córdoba, and Modelo Cocina Urbana.
Customer satisfaction (CSAT) reflects the degree to which customers' needs and preferences are met by a company's products or services.
Kayser's overall customer satisfaction stands at 73%, indicating a positive customer experience. This represents a significant increase of 9.9 percentage points year-over-year. Satisfaction varies by location, with State of Mexico at 63% and Puebla at 57%.
Average check is the typical amount spent per transaction, vital for revenue insights and pricing strategy effectiveness.
Kayser's overall average check is 364.1 MXN, a 29.1% increase year-over-year, signaling customers are spending more per visit. The State of Mexico shows an average check of 418.6 MXN, reflecting its higher spending habits in that area.
Outlet count indicates a brand's reach and growth. More outlets can mean more access for customers and a stronger market presence.
Kayser has a total of 7 outlets, with the State of Mexico having the most (3), followed by Puebla, Guanajuato, Querétaro and Nuevo León with one each. This distribution reveals the brand's current geographical focus and expansion opportunities.
Identifying key competitors through cross-visitation helps refine marketing strategies and understand customer choices.
Kayser's top competitors, based on customer cross-visitation, are Starbucks (6.76%), La Casa de Toño (4.83%), VIPS (3.86%), Toks (3.86%), and Sushi Roll (3.38%). These brands are also visited by Kayser's customers, highlighting potential competitive overlaps.
Traffic workload analysis reveals peak hours, enabling optimal staffing and resource allocation for better service.
Kayser's peak traffic workload occurs between 8 AM and 8 PM, with the highest traffic around 11 AM to 2 PM. Traffic is significantly lower during early morning hours (0-6 AM). This indicates optimal times for staffing and promotions.
Understanding consumer demographics (gender, generation) enables targeted marketing, improving engagement and ROI.
Kayser's customer base shows higher affinity for women (121) and Gen X (176). Gen Y and Gen Z are under-indexed, with affinity indices of 53 and 48 respectively. Marketing should consider messaging and channels that resonate with women and Gen X.