Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Jollibee is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Jollibee performance in the United States and how they change over time
See what factors influence Jollibee performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Jollibee' competitors in the United States
An analysis of Jollibee' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the cafe & restaurant industry.
Jollibee's market performance is at the 99th percentile, marking it as a leading brand in the United States' cafe & restaurant industry. This indicates a strong market standing relative to peers like JOEY, Wawa, Cicis Pizza, Playa Bowls, Cooper's Hawk Winery & Restaurant and Long John Silver's, which are also within the top percentile.
Customer satisfaction (CSAT) is a key indicator of customer loyalty and brand perception, directly influencing revenue and long-term sustainability.
Jollibee's overall customer satisfaction in the United States is 76%, with an increase of 8.1 percentage points year-over-year. Satisfaction varies by location, with Hawaii leading at 82%, followed by Pennsylvania and Nevada at 81%, and California and Michigan at 80%. These values indicates a generally positive customer experience, with significant regional variations.
Average check reveals how much customers spend per visit, reflecting menu pricing, order sizes, and overall perceived value. It affects revenue and profitability.
Jollibee's average check in the United States is $27, showing a 10.4% increase compared to the previous year. Arizona leads with an average of $32.50, followed by Illinois with $32.30. States like Florida ($30.20), Washington ($29.00) and Nevada ($27.80) also contribute. The upward trend suggests increased spending per customer.
The number of outlets indicates brand reach and expansion strategy, reflecting investment in growth and customer accessibility in different regions.
Jollibee has a significant presence in the United States, with 32 outlets in California. Texas has 7 outlets, while New York has 6. New Jersey and Hawaii each have 5 outlets. Illinois, Nevada and Florida each have 4. Virginia and Washington each have 3 outlets. This distribution illustrates a concentration of stores in certain states.
Competitor analysis identifies key rivals and their customer overlap, which is essential for strategic positioning and competitive advantage within the industry.
Jollibee's main competitors in the United States, based on customer cross-visitation, are McDonald's (12.80%), In-N-Out Burger (5.96%), Starbucks (4.83%), Chick-fil-A (4.54%), and Taco Bell (4.21%). This data indicates that Jollibee customers also frequent these establishments, revealing direct competition for market share.
Understanding traffic workload by hours helps optimize staffing, manage inventory, and ensure smooth operations during peak and off-peak times.
Jollibee experiences the highest traffic workload between 11 AM and 7 PM, peaking at 67.15% at 1 PM. Traffic gradually increases starting at 8 AM (7.08%), with a significant surge after 9 AM (20.10%) and 10 AM (38.38%). There is a decline after 7 PM, reaching a low point between midnight and 6 AM.
Analyzing consumer segments informs targeted marketing and positioning, maximizing relevance and engagement. It ensures efficient resource allocation.
Jollibee's customer base shows high affinity among women (79, delta -21.48), indicating they are less represented than average. Men show overrepresentation (118, delta 18.26). Gen X shows underrepresentation (93, delta -7.15). Gen Y (105, delta 5.30) and Gen Z (128, delta 28.03) are overrepresented.