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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
HuHot Mongolian Grill is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence HuHot Mongolian Grill performance in the United States and how they change over time
See what factors influence HuHot Mongolian Grill performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of HuHot Mongolian Grill' competitors in the United States
An analysis of HuHot Mongolian Grill' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand's foot traffic share, revealing competitive strength and customer preference in the industry.
HuHot Mongolian Grill's market performance is at the 99th percentile, indicating a leading position. This high percentile suggests strong customer preference and a significant competitive advantage within the Cafe & Restaurants industry. Performance peers in similar range: Coastal Orange Beach, Hibachi 2 U, Morelia Ice Cream Paletas, Thirsty Lion, On The Border Mexican Grill & Cantina, Bocas Grill.
CSAT reflects customer loyalty, impacting brand reputation and revenue. Monitoring and improving CSAT is crucial for sustainable growth.
HuHot Mongolian Grill's overall customer satisfaction (CSAT) is 73%, a slight increase of 0.7 percentage points year-over-year. Nebraska shows the highest CSAT at 93%, with the largest growth (17.1pp). There is a CSAT decrease from April to June 2025.
Average check reflects spending per customer, crucial for revenue. Monitoring trends informs pricing and promotional strategies.
HuHot Mongolian Grill's overall average check is $21.20, a decrease of 2% year-over-year. Washington state has the highest average check at $24.60. The average check amount shows an increase from April to June 2025.
Outlet count indicates brand reach and market presence, driving accessibility and revenue potential across locations.
HuHot Mongolian Grill has the most outlets in Iowa (10), followed by Wisconsin (7). Nebraska, Colorado, Missouri and Kansas each have 4 outlets. This distribution highlights key markets for the brand.
Identifying competitors reveals market dynamics, informing strategic positioning, marketing, and product differentiation efforts.
HuHot Mongolian Grill's top competitors based on cross-visitation are McDonald's (13.04%), Culver's (6.13%), Texas Roadhouse (5.87%), Taco Bell (5.87%), and Chick-fil-A (4.66%). This indicates a mix of fast-food and casual dining competitors.
Understanding traffic patterns optimizes staffing, inventory, and marketing efforts to maximize customer service and revenue.
HuHot Mongolian Grill's peak traffic workload occurs between 17:00 and 19:00, with the highest workload at 18:00 (60.49). There is minimal traffic from midnight to 10:00. The lowest traffic workload occurs between 0:00 and 9:00.
Analyzing consumer segments by Gender and Generation informs targeted marketing and positioning strategies for better engagement.
Women show high affinity (88) and Men has 110 affinity with HuHot Mongolian Grill, it shows bigger affinity for men. Gen X have 121 affinity with the brand, while Gen Y and Gen Z have lower affinity indexes of 84 and 81, respectively. Gen X is more interested in brand's products.