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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Hornitos is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Hornitos performance in the Colombia and how they change over time
See what factors influence Hornitos performance in the Colombia and how they change over time
Available by subscription
Available by subscription
An analysis of Hornitos' competitors in the Colombia
An analysis of Hornitos' competitors in the Colombia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reveals brand’s share of foot traffic, showing its competitive strength and customer preference in the industry.
Hornitos holds a leading position in Colombia's Cafe & Restaurants industry, ranking in the top 1% with a score of 99. This indicates very strong market presence and customer preference compared to peers like Santa Leña, Romero Cocina Artesanal, Sushi Fans, Home Burgers, Frisby, and Di Silvio Trattoria, all positioned at the 99th percentile. This high percentile indicates a dominant market share within the industry.
Customer Satisfaction (CSAT) reflects brand perception. Declining CSAT signals potential issues needing attention to maintain customer loyalty.
Hornitos' overall CSAT in Colombia is 61%, reflecting a moderate level of customer satisfaction. However, the 6.8 percentage point decrease year-over-year indicates a concerning trend that needs to be addressed. The RAP (Especial) Central region mirrors the overall CSAT with 61% and a similar decrease, suggesting the issue is widespread. Monitoring CSAT trends is critical for maintaining customer loyalty.
Average Check measures customer spending per visit, indicating pricing strategy effectiveness and customer purchase behavior.
The overall average check for Hornitos in Colombia is 32.6K COP, showing the typical amount spent per customer visit. The 0.7% year-over-year increase indicates a slight growth in spending. The RAP (Especial) Central region mirrors the overall average check at 32.6K COP, with stable growth. This suggests consistency in customer spending patterns.
Number of Outlets indicates brand reach and market coverage. Growth reflects expansion, while stability suggests established presence.
Hornitos has 23 outlets in the RAP (Especial) Central region of Colombia. This number signifies a focused presence within this region. The stable number of outlets suggests an established market presence without recent expansion or contraction during the reporting period.
Competitor analysis highlights direct rivals, showing customer preferences and market dynamics to inform competitive strategies.
The top competitors for Hornitos in Colombia, based on customer cross-visitation, are Crepes & Waffles (9.64%), El Corral (5.46%), McDonald's (4.53%), Juan Valdez Café (3.95%), and KFC (3.95%). Crepes & Waffles has a significantly higher cross-visitation rate. Understanding these competitive relationships helps Hornitos refine strategies to attract and retain customers.
Traffic Workload reveals peak hours, showing operational efficiency and staffing needs for optimal customer service.
Hornitos experiences peak traffic between 6 AM and 8 PM, with the highest workload observed between 9 AM and 6 PM. Understanding these peak hours allows Hornitos to optimize staffing and resource allocation. Traffic is significantly lower between 10 PM and 5 AM, reflecting reduced operational activity during these hours.
Understanding consumer segments allows targeted marketing, tailoring strategies to resonate with distinct groups and boost engagement.
Women are strongly represented within Hornitos' customer base. Gen X consumers shows hight affinity, while Gen Y and Gen Z are slightly under-indexed. Understanding these demographic preferences helps Hornitos refine marketing and product offerings to better align with consumer interests and behaviors.