Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Half Shell Oyster House is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Half Shell Oyster House performance in the United States and how they change over time
See what factors influence Half Shell Oyster House performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Half Shell Oyster House' competitors in the United States
An analysis of Half Shell Oyster House' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reflects brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Half Shell Oyster House holds a leading position with a percentile of 99, placing it in the top 1% of brands. This indicates a strong market presence and high customer preference compared to its peers. Performance peers include Kopp's Frozen Custard, Augusta Vin, Shawarma Time, Vitality Bowls, Hamburger Mary's and Oh Mmm Gyros.
CSAT indicates customer loyalty and the likelihood of repeat business, influencing brand reputation and revenue growth.
Half Shell Oyster House demonstrates strong customer satisfaction with an overall CSAT score of 83%, a 6.1 percentage point increase year-over-year. Satisfaction varies by state, with Louisiana at 88%, Mississippi at 85%, and Alabama at 80%. While Louisiana experienced a slight decrease, Mississippi and Alabama showed significant improvements.
Average check reflects customer spending per visit, impacting revenue and profitability. It informs pricing and value perception strategies.
The overall average check for Half Shell Oyster House is $44.10, reflecting a 9% decrease year-over-year. Alabama has the highest average check at $46.80, while Louisiana's is $42.90 and Mississippi's is $42.50. All states have not growth value for the average check.
Outlet count indicates brand reach and market presence, crucial for accessibility and revenue potential across different locations.
Half Shell Oyster House has a significant presence in Mississippi and Alabama, each with 6 outlets. Louisiana has a smaller presence with 2 outlets, this shows where the company is focusing its resources.
Identifying competitors helps refine strategies, understand market dynamics, and highlight opportunities to attract more customers.
The top competitors of Half Shell Oyster House, based on customer cross-visitation, include McDonald's (8.92%), Taco Bell (6.69%), Waffle House (6.69%), LongHorn Steakhouse (5.73%), and Wendy's (4.78%). This indicates a tendency for Half Shell Oyster House customers also to visit fast-food and casual dining restaurants.
Understanding traffic patterns optimizes staffing, inventory, and promotions, enhancing customer experience and maximizing revenue.
Traffic at Half Shell Oyster House peaks between 17:00 and 19:00, with the highest workload at 18:00 (63.51). Traffic starts increasing at 11:00, indicating a busy lunch and dinner service. There is minimal to no activity between midnight and 10:00.
Understanding demographics enables targeted marketing, improved product offerings, and enhanced engagement, increasing overall effectiveness.
Women show an affinity index of 90, while Men show 109. Gen X shows an affinity index of 146, suggesting high engagement. Gen Y is under-indexed at 78, and Gen Z aligns with the average at 100. Targeted marketing and positioning can be informed from consumer segments by gender and generation.