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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Great American Cookies is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Great American Cookies performance in the United States and how they change over time
See what factors influence Great American Cookies performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Great American Cookies' competitors in the United States
An analysis of Great American Cookies' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reveals brand strength, influencing customer preference and competitive edge in the Cafe & Restaurants industry.
Great American Cookies holds a leading position with a 99th percentile, meaning it captures a significant share of customer foot traffic. Its performance peers include Snappy Tomato Pizza, Mexican Mariachi Grill, Boudro's on the Riverwalk, Picazzo's Healthy Italian Kitchen, Mark's Pizzeria, and Fraunces Tavern.
Customer Satisfaction is vital for loyalty, reflecting product/service quality and directly influencing brand perception and revenue.
Great American Cookies demonstrates strong customer satisfaction, with an overall CSAT of 80%, a 10.2 percentage point increase year-over-year. Tennessee leads with 100% satisfaction, followed by Georgia (90%) and Texas (75%). The CSAT dynamic shows fluctuations, peaking in May 2025.
Outlet count indicates brand reach; a larger footprint often correlates with increased brand awareness and market share.
Great American Cookies has 33 outlets in Texas, making it the state with the most locations. Georgia has 10, while Louisiana and Kentucky each have 5. Alabama and Ohio each have 4 outlets. Tennessee has 3, and Oklahoma, Florida and Mississippi have 2 each.
Competitor analysis helps refine strategies, highlighting direct rivals and opportunities for differentiation to gain market share.
The top competitors for Great American Cookies, based on cross-visitation, are Starbucks (10.35%), Marble Slab Creamery (8.05%), Taco Bell (6.90%), Wendy's (6.90%), and Waffle House (5.75%). This indicates shared customer interest in coffee, ice cream, and fast-food options.
Analyzing traffic patterns enables optimized staffing, marketing, ensuring peak efficiency during busy hours for better service.
Great American Cookies experiences peak traffic workload between 11:00 AM and 8:00 PM, with the highest workload around 4:00 PM (54.03%). Traffic is minimal during early morning hours (0:00-9:00 AM).
Understanding consumer segments allows tailored marketing, maximizing relevance and engagement to boost customer acquisition/retention.
Great American Cookies customers show a high affinity towards women (141%) and a relatively lower affinity towards men (65%). Gen Z (152%) and Gen Y (125%) are overrepresented, indicating a strong appeal to younger demographics, while Gen X is underrepresented (62%).