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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Grandy's is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Grandy's performance in the United States and how they change over time
See what factors influence Grandy's performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Grandy's' competitors in the United States
An analysis of Grandy's' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand's foot traffic share, reflecting competitive strength and customer preference in the Cafe & Restaurants industry.
Grandy's is a leading brand with a 99th percentile market performance in the United States. This high percentile indicates a strong market presence compared to peers like Wintzell's Oyster House, Shawarma Alreem, Anthony's Pizza, Hyderabadi Spicy Matka - San Antonio, Dish n Dash, and Ēma Glenview, all positioned in a similar leading percentile.
Customer Satisfaction (CSAT) reflects brand perception and loyalty, influencing repeat business and positive word-of-mouth, vital for sustained growth.
Grandy's overall customer satisfaction is 65%, showing an increase of 11.3 percentage points year-over-year. Georgia shows the highest satisfaction at 88%, followed by Texas (63%), Michigan (59%), and Oklahoma (58%), all demonstrating positive growth in customer satisfaction.
Average check reveals customer spending habits, impacting revenue. Tracking this metric enables informed pricing and promotional strategies.
Grandy's average check is $14.80, decreasing by 9.1% year-over-year. Michigan reports the highest average check at $16.70, followed by Georgia ($15.60), Texas ($14.80), and Oklahoma ($13.00). All locations maintain the same average check as last year.
Outlet count shows brand reach, impacting market share. Expansion aligns with growth goals; stagnation may signal strategic challenges.
Grandy's has 24 outlets. The majority of outlets are in Texas (15), followed by Oklahoma (5), Michigan (2), and Georgia and New Mexico each with 1 outlet. This distribution highlights regional concentration.
Analyzing competitors reveals market dynamics and consumer choice, informing strategies to strengthen competitive positioning and attract customers.
Grandy's customers also frequently visit McDonald's (21.29%), Whataburger (12.85%), Sonic Drive-In (10.44%), Jack in the Box (8.43%), and Taco Bell (8.03%). McDonald's represents the most significant overlap in customer visitation.
Traffic workload shows peak hours, informing staffing and resource allocation. Aligning operations with demand optimizes customer experience and efficiency.
Grandy's experiences peak traffic between 9 AM and 6 PM, with the highest workload at 12 PM (68.03%). Traffic is significantly lower during late-night and early-morning hours, indicating the need for adjusted staffing during these periods.
Understanding consumer segments informs marketing. Gender and generation insights enable targeted strategies, boosting relevance and engagement effectiveness.
Grandy's customer base shows a higher affinity towards women, with an affinity index of 85%, and a higher affinity towards men with index of 113%. Gen X is slightly overrepresented (101%), while Gen Y (80%) and Gen Z (67%) are underrepresented.