Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Fuji is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Fuji performance in the Thailand and how they change over time
See what factors influence Fuji performance in the Thailand and how they change over time
Available by subscription
Available by subscription
An analysis of Fuji' competitors in the Thailand
An analysis of Fuji' competitors in the Thailand
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reflects brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Fuji, with a Market Performance of 99 in Thailand's Cafe & Restaurants industry, is a leading brand. This high percentile indicates a strong market presence. Performance peers in the same range: Haidilao Hot Pot, Baboon Phuket, ครัวฝั่งธน, Ronin Pizza ลาดพร้าว 18, Chill 87, Siam Lounge.
Customer satisfaction (CSAT) is a key indicator of customer loyalty and service quality. Improving CSAT drives repeat business and positive word-of-mouth.
Fuji's overall CSAT is 70%, a decrease of 2.5 percentage points year-over-year. Surat Thani Province shows high satisfaction (93%), while Chon Buri Province is lower (53%). Nonthaburi Province shows a significant increase (20.6pp). Further investigation is needed to address the CSAT decrease and regional disparities.
Average check (transaction value) indicates spending habits and pricing effectiveness. Analyzing this KPI reveals revenue trends and customer spending behavior.
Fuji's overall average check is 519.1 THB, down 14.3% year-over-year. Nonthaburi Province has an average check of 554.2 THB. Samut Prakan Province shows an average check of 395.5 THB. The decrease in average check should be investigated to optimize pricing.
The number of outlets reflects a brand's market reach and expansion strategy. More outlets can increase accessibility and market presence.
Fuji has the most outlets in Nonthaburi Province (10), followed by Chon Buri Province (7). Samut Prakan Province has 4 outlets. This distribution highlights key regions for Fuji's operations within Thailand.
Competitor analysis reveals key players in the market and helps identify competitive advantages and potential threats to market share.
Fuji's top competitors based on customer cross-visitation are Starbucks (9.84%), Café Amazon (9.29%), MK Restaurant (6.56%), Swensen's (6.01%), and KFC (4.92%). This indicates shared customer base with coffee and casual dining brands.
Understanding traffic workload by hours helps optimize staffing and resource allocation to meet customer demand efficiently throughout the day.
Fuji's peak traffic workload occurs between 10 AM and 8 PM, with the highest traffic at 1 PM (61.69%) and 6 PM (61.05%). Minimal traffic is observed during early morning hours. Staffing should be optimized for the peak hours.
Analyzing consumer segments by Gender and Generation informs targeted marketing and positioning. Affinity insights guide personalized campaigns.
Fuji's customer base shows a high affinity towards women (84%) and an over-representation of Gen X (141%). Gen Y is also significantly present (93%), while Gen Z has a lower affinity (74%). Marketing should be aligned with these consumer segment preferences.