Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Frisch's Big Boy is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Frisch's Big Boy performance in the United States and how they change over time
See what factors influence Frisch's Big Boy performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Frisch's Big Boy' competitors in the United States
An analysis of Frisch's Big Boy' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals competitive strength and customer preference, showing brand's share of foot traffic in the industry.
Frisch's Big Boy holds a leading market position with a 99th percentile ranking. This indicates high customer preference and competitive strength. Performance peers in a similar range include il bolognese, Bistro Café, Osteria Positano, El Mesón Sandwiches, and The Kebab Shop.
CSAT reflects customer happiness, indicating brand loyalty and service quality, which drives repeat business and positive word-of-mouth.
Frisch's Big Boy shows strong customer satisfaction with an overall CSAT of 74%, a 0.9 percentage point increase year-over-year. Kentucky leads in CSAT at 78%, followed by Indiana at 77% (up 9.5pp). Ohio's CSAT is 72% (up 0.5pp), showcasing generally positive customer experiences across locations.
Average check reflects spending per customer, crucial for revenue insights and pricing strategy optimization. It shows customer perceived value.
Frisch's Big Boy's average check is $17.2, showing a 4.8% year-over-year increase, showing increased customer spending. Ohio has the highest average check at $17.3. Kentucky follows at $17.1, and Indiana at $16.9 indicating slight regional variations.
Outlet count signifies brand reach and market presence, showing accessibility and expansion success in different geographic areas.
Frisch's Big Boy has a geographically concentrated presence. Ohio leads with 54 outlets, followed by Kentucky with 18, and Indiana with 4. The distribution of outlets highlights core markets and potential expansion opportunities.
Competitor analysis helps identify key rivals and understand customer preferences by examining cross-visitation patterns in the industry.
McDonald's (23.92%) is the most visited competitor by Frisch's Big Boy customers, followed by Wendy's (11.64%), Cracker Barrel Old Country Store (10.53%), Taco Bell (9.09%), and Burger King (8.13%). These brands represent the primary competitive set.
Traffic workload by hour shows peak times, enabling efficient staffing and resource allocation to meet demand effectively.
Frisch's Big Boy experiences peak traffic between 11 AM and 1 PM, with a gradual increase starting at 7 AM. Traffic declines after 6 PM, reaching its lowest point between midnight and 6 AM, informing operational adjustments.
Understanding consumer segments by gender/generation enables targeted marketing, improves engagement, and boosts brand resonance with diverse customers.
Women show over-representation with an affinity index of 108, while men are slightly under-represented at 93. Gen X shows high affinity (120), while Gen Y (60) and Gen Z (61) are under-indexed, suggesting potential engagement opportunities within younger demographics.