Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
East Side Mario's is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence East Side Mario's performance in the Canada and how they change over time
See what factors influence East Side Mario's performance in the Canada and how they change over time
Available by subscription
Available by subscription
An analysis of East Side Mario's' competitors in the Canada
An analysis of East Side Mario's' competitors in the Canada
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
East Side Mario's has a market performance percentile of 99 in Canada's Cafe & Restaurants industry, indicating a leading position. This shows a strong market presence relative to competitors like Gyubee Japanese Grill, Earls Kitchen + Bar, Pür & Simple, Denny's, Montana's BBQ & Bar, and Dairy Queen.
Customer satisfaction reflects brand perception and loyalty, directly influencing repeat business and positive word-of-mouth referrals.
East Side Mario's boasts an overall customer satisfaction of 89%, a 5.2 percentage point increase year-over-year. Satisfaction varies by province, with Nova Scotia, New Brunswick and Alberta reporting 91%, Newfoundland and Labrador 90% and Ontario 89%. Customer satisfaction indicates positive brand perception and loyalty.
Average check reflects customer spending per visit, indicating pricing strategy effectiveness and customer willingness to spend.
East Side Mario's has an overall average check of $35.7 CAD, a 4.8% decrease year-over-year. Average check varies by province, with Newfoundland and Labrador showing the highest ($42.6 CAD). This suggests potential adjustments in pricing or menu strategies.
Outlet count indicates brand reach and accessibility, directly impacting market penetration and revenue generation potential.
East Side Mario's operates 47 outlets in Ontario, 4 in Alberta, 3 in New Brunswick, 2 in Nova Scotia, and 1 each in Newfoundland and Labrador, Manitoba, British Columbia, Saskatchewan, and Quebec. This demonstrates a concentrated presence in Ontario with limited presence elsewhere.
Competitor analysis identifies key rivals and their customer overlap, guiding strategic positioning and targeted marketing efforts.
East Side Mario's shares customers with Tim Hortons (12.81%), McDonald's (11.09%), Boston Pizza (4.04%), Swiss Chalet (4.04%), and Chuck's Roadhouse Bar & Grill (3.55%). This shows potential for competitive strategies targeting customers who frequent these establishments.
Traffic workload insights optimize staffing and resource allocation, ensuring efficient operations and enhanced customer experience.
East Side Mario's experiences peak traffic between 5 PM and 6 PM, with significantly lower traffic in the morning and late evening hours. This informs staffing and resource allocation to meet peak demand and optimize customer service.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to resonate with specific demographic groups.
East Side Mario's customer base shows high affinity among women (index 127) and Gen X (index 136) and Gen Z (index 136), and lower affinity among men (index 82) and Gen Y (index 74). This suggests targeted marketing opportunities focusing on highly engaged segments.