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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Tim Hortons is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Tim Hortons performance in the Canada and how they change over time
See what factors influence Tim Hortons performance in the Canada and how they change over time
Available by subscription
Available by subscription
An analysis of Tim Hortons' competitors in the Canada
An analysis of Tim Hortons' competitors in the Canada
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Tim Hortons holds a leading market performance percentile of 99 in Canada's Cafe & Restaurants industry, indicating a top position in capturing customer traffic compared to peers like McDonald's, A&W Canada, Subway, JOEY, Mandarin Restaurant and KFC.
Customer satisfaction (CSAT) shows how happy customers are, affecting loyalty and brand image. Higher CSAT often leads to repeat business and positive word-of-mouth.
Tim Hortons' overall customer satisfaction stands at 68%, a significant increase of 23.1 percentage points year-over-year. Yukon leads with 93%, followed by Northwest Territories with 84%. CSAT trended slightly downward from April (68.10%) to June (66.81%) 2025.
Average check (avgCheck) reflects customer spending per visit. Tracking it helps understand pricing strategy effectiveness and identify opportunities to increase revenue.
Tim Hortons' overall average check is 13.3 CAD, up 9.4% year-over-year. Yukon has the highest average check at 16.8 CAD. The average check increased from 12.82 CAD in April to 13.70 CAD in June 2025.
Outlet count indicates brand's reach. More outlets can mean higher revenue but also increased operational complexity. The optimal number varies by strategy.
Tim Hortons has 1.9K outlets in Ontario, 622 in Quebec, 425 in Alberta, and 357 in British Columbia. Outlet presence varies significantly by province, reflecting regional market strategies.
Knowing competitors helps refine strategy and identify market opportunities. It shows which brands attract similar customers, crucial for competitive positioning.
Tim Hortons' customers also frequently visit McDonald's (19.14% cross-visitation), A&W Canada (7.61%), Subway (5.25%), Starbucks (4.79%), and Wendy's (4.02%). This highlights key competitors in the Canadian market.
Traffic workload identifies peak hours, enabling staffing and marketing adjustments. Knowing when customers visit helps optimize resources for better service and revenue.
Tim Hortons experiences peak traffic between 8 AM and 12 PM, with the highest workload at 10 AM (68.77%) and 11 AM (68.86%). Traffic is lowest between 1 AM and 4 AM.
Understanding segments focuses marketing. Gender & Generation data shows who's engaged, improving ad relevance and ROI. Affinity reveals segment preferences.
Women (83 affinity) are strongly represented among Tim Hortons customers, while Men are overrepresented (111 affinity). Gen X (109 affinity) are overrepresented, while Gen Y (96 affinity) and Gen Z (82 affinity) are somewhat underrepresented.