Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Drake's is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Drake's performance in the United States and how they change over time
See what factors influence Drake's performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Drake's' competitors in the United States
An analysis of Drake's' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reflects brand strength and customer preference, crucial for competitive positioning and strategic decision-making.
Drake's market performance is in the top 1% within the Cafe & Restaurants industry in the United States, indicating a leading market position. This high percentile reflects a strong brand preference and competitive edge. Drake's outperforms peers like Havana 1957, Teriyaki Madness, House of Pies Restaurant & Bakery, BIBIBOP Asian Grill, Luna Grill, and Red Crab - Juicy Seafood.
Customer satisfaction is vital for loyalty and brand advocacy, directly impacting long-term revenue and market share growth.
Drake's overall customer satisfaction (CSAT) is 75%, a decrease of 2.6 percentage points year-over-year. CSAT varies by state, with Missouri leading at 90% and Kentucky at 72%. The CSAT dynamic data shows fluctuation over the months, peaking in May 2025.
Average check reveals spending habits and pricing effectiveness, crucial for profitability and revenue management strategies.
Drake's average check is $28.90 USD, a decrease of 3.6% year-over-year. The average check varies by state, with North Carolina at $35.40 USD and Indiana at $27.90 USD. Dynamic data indicates an average check peak in May 2025.
Outlet count indicates market presence and expansion, influencing brand accessibility and overall revenue potential.
Drake's has a total of 29 outlets. Kentucky has the highest number of outlets (14), followed by Tennessee (7), Indiana (3), Missouri (2), North Carolina (1), Alabama (1), and Illinois (1).
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Drake's primary competitors include McDonald's (11.93% cross-visitation), Cracker Barrel Old Country Store (6.62%), Taco Bell (6.34%), Texas Roadhouse (5.78%), and Chick-fil-A (5.41%). These brands are frequently visited by Drake's customers.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient operations and customer satisfaction.
Drake's traffic workload peaks between 17:00 and 19:00, with the highest workload at 18:00 (65.69%). Traffic is minimal from midnight to 10:00. Resource allocation should align with these peak hours.
Understanding consumer segments enables targeted marketing and product development, enhancing engagement and brand relevance.
Drake's customer base shows a higher affinity towards women (94%) than men (105%). Among generations, Gen X exhibits the highest affinity (115%), while Gen Y (88%) and Gen Z (96%) are under-indexed. Marketing could target Gen X.