Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Donut King is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Donut King performance in the United States and how they change over time
See what factors influence Donut King performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Donut King' competitors in the United States
An analysis of Donut King' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference.
Donut King, with a market performance percentile of 99, is a leading brand. This high percentile suggests strong customer preference and a significant competitive edge in the Cafe & Restaurants industry. Performance peers include The Mighty Crab, Ocean Deck Restaurant & Beach Bar, La Pachanga, Japan, Muchas Gracias Mexican Food, and Frenchy's Chicken.
Customer satisfaction (CSAT) measures how well a brand's products/services meet expectations, impacting loyalty and repurchase rates.
Donut King's overall CSAT is 87%, with a 0.4pp increase year-over-year, indicating positive customer experience trends. Arizona shows the highest CSAT at 100% with a significant 10.5pp growth. California, Massachusetts and Missouri show decrease in customer satisfaction.
Average check reflects customer spending per visit, indicating pricing strategy effectiveness and customer purchase behavior.
Donut King's overall average check is $9.6, a 4.1% decrease year-over-year. Missouri has the highest average check at $11.3 USD, with 0% growth. California's average check is $9 USD and Georgia's is $8.8 USD, also with 0% growth.
Number of outlets signifies brand's physical presence and market reach, reflecting expansion strategy and customer accessibility.
Donut King has 20 outlets in California, indicating its strongest presence there. Texas has 8 outlets, while Massachusetts, Hawaii, Georgia and Missouri each have 2. Louisiana, Alabama, New Jersey, and Oklahoma each have 1 outlet, showing a limited presence.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and market positioning efforts.
McDonald's is Donut King's primary competitor with 16.18% cross-visitation. Taco Bell, Jack in the Box, Starbucks, and Burger King each share 5.78% customer overlap, indicating significant competition within the fast-food and cafe sectors.
Traffic workload analysis reveals peak hours and customer flow patterns, enabling efficient staffing and operational planning.
Donut King experiences peak traffic between 6 AM and 10 AM, with the highest workload at 8 AM (60.54). Traffic significantly decreases after noon, reaching its lowest point between 1 AM and 3 AM.
Understanding consumer segments by gender and generation allows for targeted marketing, improving engagement and ROI.
Women are over-represented among Donut King's customers, with an affinity index of 91. Men are represented by 108. Gen X has a high affinity (128), indicating higher-than-average engagement. Gen Y has an affinity of 86, and Gen Z has an affinity of 98.