Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Dodge's Southern Style is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Dodge's Southern Style performance in the United States and how they change over time
See what factors influence Dodge's Southern Style performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Dodge's Southern Style' competitors in the United States
An analysis of Dodge's Southern Style' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Dodge's Southern Style, with a market performance percentile of 98, is a leading brand. This high percentile indicates a strong market presence and customer preference compared to its competitors like Mavericks Steak & Cocktails.
Customer satisfaction shows the brand's ability to meet customer expectations, which directly impacts loyalty and future sales.
Dodge's Southern Style has an overall customer satisfaction of 70%, up by 3.6 percentage points year-over-year. Satisfaction varies by state, with Tennessee at 74% decreasing -1.1pp and Florida at 50% decreasing by 42.3pp, indicating regional differences in customer experience.
Average check reveals how much customers spend per visit, influencing revenue and reflecting pricing strategy effectiveness.
The overall average check for Dodge's Southern Style is $10, a decrease of 32.2% year-over-year. By state, Tennessee has an average check of $13.9 USD, while Alabama has $7.9 USD, indicating regional variations in spending.
Number of outlets reflects the brand's reach and market penetration, which influences brand visibility and accessibility.
Dodge's Southern Style has varying numbers of outlets by state: Mississippi and Tennessee each have 10, while other states have fewer, reflecting a geographically concentrated presence.
Competitor analysis identifies key rivals and their customer overlap, informing strategies to attract and retain customers.
McDonald's is the top competitor for Dodge's Southern Style, with a cross-visitation rate of 20%. Sonic Drive-In follows with 18.46%, suggesting a significant customer overlap with these fast-food chains.
Traffic workload by hour shows peak times, helping optimize staffing and resources to meet customer demand effectively.
Traffic workload peaks between 12 PM and 3 PM (hours 12-15), reaching 77.51% at 1 PM, and is lowest in the early morning hours, indicating when staffing and resource allocation are most critical.
Understanding consumer segments by gender and generation informs targeted marketing, improving engagement and brand affinity.
Women have a slightly under-indexed affinity (95) for Dodge's Southern Style, while Men are over-indexed (104). Gen X is highly over-indexed (119), while Gen Y (89) and Gen Z (61) show lower affinity.