Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Dion's Pizza is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Dion's Pizza performance in the United States and how they change over time
See what factors influence Dion's Pizza performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Dion's Pizza' competitors in the United States
An analysis of Dion's Pizza' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reveals a brand’s share of foot traffic, showing its competitive strength and customer preference in the industry.
Dion's Pizza, with a Market Performance percentile of 99, is a leading brand. This indicates a high share of customer visits compared to competitors like La Carreta, Due'Cucina Italian Restaurant, Ziggi's Coffee, Ghirardelli, Miami To Brazil Rodizio Doral, and Paradise Restaurant and Bar who share similar market position. It demonstrates a strong competitive presence.
Customer Satisfaction (CSAT) reflects brand perception. Monitoring CSAT helps identify areas for service improvement and customer retention strategies.
Dion's Pizza has an overall CSAT of 71%, a decrease of 10.2 percentage points year-over-year. CSAT varies by state: Colorado shows 82% satisfaction, New Mexico 70%, and Texas 66%. The CSAT trend from April to June 2025 increased from 68.50% to 75.21% but decreased overall.
Average Check indicates customer spending per visit. Tracking it helps evaluate pricing strategies and identify opportunities to increase revenue per transaction.
Dion's Pizza has an overall average check of $21.40, a 0.3% increase year-over-year. Average check varies by state: Texas leads at $22.20, followed by Colorado at $22.00, and New Mexico at $21.20. Average check decreased from $23.11 to $19.71 between April and June 2025.
The number of outlets indicates brand reach. Monitoring outlet distribution helps in assessing market penetration and expansion opportunities.
Dion's Pizza operates 23 outlets in New Mexico, and 3 outlets each in Texas and Colorado. This shows a strong presence in New Mexico, with growth potential in Texas and Colorado.
Identifying competitors helps understand the competitive landscape. It allows for benchmarking and development of strategies to gain market share.
Dion's Pizza customers also frequently visit McDonald's (14.83%), Whataburger (7.96%), Sonic Drive-In (6.51%), Blake's Lotaburger (5.97%), and Taco Bell (5.61%). These brands represent key competitors for Dion's, indicating potential areas for differentiation and customer retention efforts.
Traffic Workload indicates peak hours. It helps optimize staffing and resource allocation to meet customer demand efficiently.
Dion's Pizza experiences peak traffic workload between 5 PM and 6 PM (69.83% and 60.92% respectively). Traffic gradually increases starting at 10 AM (23.50%) and decreases after 8 PM (43.72%). This data allows for better staffing during peak hours.
Understanding consumer segments enables targeted marketing. Tailoring strategies to gender and generational preferences enhances campaign effectiveness.
Dion's Pizza exhibits an affinity index of 88 for Women and 110 for Men, suggesting a relatively higher engagement among men. The brand's consumers consist of Gen X(104 affinity), Gen Y (90 affinity), and Gen Z (81 affinity). Gen X is overrepresented, while Gen Y and Gen Z are underrepresented.