Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Dickey's Barbecue Pit is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Dickey's Barbecue Pit performance in the United States and how they change over time
See what factors influence Dickey's Barbecue Pit performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Dickey's Barbecue Pit' competitors in the United States
An analysis of Dickey's Barbecue Pit' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Dickey's Barbecue Pit's market performance is leading with a percentile of 99.00. This indicates a strong market position relative to peers like Trapper's Sushi, Cotton Patch Cafe, Cheba Hut, Aquarium Restaurant, Crabby George's, and Razzoo's Cajun Cafe.
Customer satisfaction reflects brand perception. Tracking this KPI informs improvements and benchmarks performance against industry standards.
Dickey's Barbecue Pit has an overall customer satisfaction of 66.00%, a 1.40 percentage point increase year-over-year. Utah and Montana show high satisfaction levels at 89.00% each, indicating areas of operational success.
Average check is a key revenue indicator, reflecting customer spending habits. Monitoring this KPI can inform pricing and promotional strategies.
The average check for Dickey's Barbecue Pit is $24.00, a slight increase of 0.10% year-over-year. New Mexico has the highest average check at $36.00, suggesting higher customer spending in that state.
Outlet count indicates market presence and expansion. This KPI reflects brand growth and strategic footprint within the competitive landscape.
Dickey's Barbecue Pit has 104 outlets in Texas, marking the strongest presence. California follows with 28 outlets, demonstrating the brand's distribution across different states within United States.
Competitor analysis identifies key market rivals. Understanding overlaps in customer base informs strategies to strengthen brand loyalty.
McDonald's is the top competitor with a cross-visitation rate of 12.57%, followed by Chick-fil-A (6.22%), Taco Bell (5.82%), Sonic Drive-In (5.43%), and Wendy's (5.16%), indicating shared customer traffic.
Traffic workload by hour reveals peak times. This insight informs staffing and resource allocation to meet customer demand efficiently.
Traffic workload for Dickey's Barbecue Pit peaks between 12:00 PM and 2:00 PM, with the highest workload at 61.90% at 1:00 PM. This data highlights the busiest periods for the restaurant.
Understanding consumer demographics informs targeted marketing. Analyzing gender and generational mix enables tailored campaigns for affinity.
Dickey's Barbecue Pit's customer base shows high affinity for men (113.00 index) and Gen X (117.00 index). Women (85.00 index), Gen Y (85.00 index), and Gen Z (96.00 index) show under-indexed representation.