Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Del Taco is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Del Taco performance in the United States and how they change over time
See what factors influence Del Taco performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Del Taco' competitors in the United States
An analysis of Del Taco' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals competitive strength and customer preference via foot traffic share, crucial for strategic decision-making.
Del Taco's market performance is leading at the 99th percentile. This shows high customer preference. Performance peers include Bonefish Grill, Huddle House, Portillo's, CVI.CHE 105, Mister O1 Pizza, and McAlister's Deli, indicating similar positioning.
Customer satisfaction (CSAT) measures how well the brand meets customer expectations, impacting loyalty and positive word-of-mouth.
Del Taco's overall CSAT is 63%, a 2.2 percentage point increase year-over-year. Virginia leads with 80%, showcasing strong performance, while Washington shows a slight decrease. Overall satisfaction improvement is observed.
Average check reflects spending per transaction, crucial for revenue analysis and understanding customer purchase behavior.
Del Taco's average check is $12.9, a 6.5% decrease year-over-year. Illinois has the highest average check at $27.3 USD. The overall decrease suggests adjustments in pricing or customer orders.
Outlet count indicates brand reach and expansion, reflecting investment and potential market penetration.
Del Taco has 353 outlets in California, which is the highest number. Nevada has 42 outlets. The distribution shows a strong presence in California with less penetration in other states.
Competitor analysis identifies key rivals for strategic positioning and competitive advantage in the market.
Del Taco's top competitors include McDonald's (21.53%), Taco Bell (10.51%), In-N-Out Burger (9.69%), Jack in the Box (9.27%), and Wendy's (7.37%), revealing shared customer base.
Traffic workload distribution helps optimize staffing and resource allocation during peak and off-peak hours.
Del Taco's peak traffic is between 12 PM and 1 PM, with 73.27% and 73.33% workload, respectively. The lowest traffic is between 3 AM and 5 AM. This indicates optimal hours for resource allocation.
Understanding consumer segments enables targeted marketing strategies, enhancing engagement and brand affinity.
Del Taco's consumer base shows high affinity among women (81%, under-indexed) and high affinity among men (116%, over-indexed). Gen X (123%, over-indexed), Gen Y (85%, under-indexed), and Gen Z (63%, under-indexed).