Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Costa Coffee is in the top 4% of brands
Sample of brands in the same percentile
See what factors influence Costa Coffee performance in the United States and how they change over time
See what factors influence Costa Coffee performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Costa Coffee' competitors in the United States
An analysis of Costa Coffee' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the cafe industry.
Costa Coffee's market performance is at the 96th percentile, making it a leading brand. This shows a strong market presence relative to competitors. Performance peers include: Agave Azul, Pedro's, SmacNally’s, Beefmaster Steakhouse, Urban Hill, and Usmania.
Customer satisfaction (CSAT) reflects loyalty and brand perception, directly impacting revenue and long-term success. Higher CSAT indicates stronger customer relationships.
Costa Coffee's overall CSAT is 56%, a decrease of 15.3pp year-over-year. Mississippi shows the highest CSAT at 61%, while Washington has the lowest at 46% but shows growth. Overall CSAT declined, suggesting a need to review customer service.
Average check (transaction value) indicates spending per customer, reflecting menu pricing, customer purchasing habits, and potential revenue optimization.
Costa Coffee's overall average check is $12.30, a decrease of 23.7% year-over-year. Mississippi shows the highest average check at $17.90, while Georgia shows $9. The decline suggests a need to analyze pricing and promotions.
Outlet count indicates brand reach and market penetration, influencing accessibility and revenue potential. More outlets can mean greater market share.
Costa Coffee has 5 outlets each in Mississippi and Georgia, 2 in Texas, and 1 each in Colorado, Virginia, and Washington. The limited number of outlets suggests a focused, potentially growing, market presence.
Identifying key competitors through cross-visitation patterns allows strategic positioning and targeted marketing to capture market share effectively.
Costa Coffee's top competitors based on customer cross-visitation are McDonald's (14.29%), Chick-fil-A (12.24%), Sonic Drive-In (8.16%), Little Caesars Pizza (8.16%), and Waffle House (6.12%). These highlight the competitive landscape.
Traffic workload by hour reveals peak operational times, enabling efficient staffing, inventory management, and optimized customer service strategies.
Costa Coffee's traffic workload peaks between 12 PM and 6 PM, with the highest traffic at 18:00 (6 PM). Traffic is lowest in the early morning hours (0-5 AM), reflecting typical cafe demand patterns.
Consumer segment analysis informs targeted marketing by understanding gender and generational preferences, maximizing engagement and ROI through tailored campaigns.
Costa Coffee's customer base shows a higher affinity among women (107 index) and under-indexed among men (94 index). Gen Y (130 index) and Gen Z (142 index) are overrepresented, while Gen X (58 index) is underrepresented. This suggests higher engagement and interest among younger generations.