Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Usmania is in the top 4% of brands
Sample of brands in the same percentile
See what factors influence Usmania performance in the United States and how they change over time
See what factors influence Usmania performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Usmania' competitors in the United States
An analysis of Usmania' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows the brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Usmania's market performance is at the 96th percentile, indicating a leading position. This means Usmania captures a significantly high share of customer foot traffic compared to its competitors in the Cafe & Restaurants industry in the United States. Peers in the same percentile include: Agave Azul Modern Mex and Cantina, Pedro's Mexican Restaurant, SmacNally’s Waterfront Bar & Grill, Beefmaster Steakhouse, Urban Hill, and Dark Sky Brewing.
Customer satisfaction is crucial as it directly impacts brand loyalty, repeat business, and positive word-of-mouth, influencing long-term success.
Usmania's overall customer satisfaction (CSAT) is 76%, a slight decrease of 0.4 percentage points year-over-year. CSAT varies by state: Illinois shows 80% with a 3.6 percentage point increase, while Texas is at 68% with an 8.9 percentage point decrease. Analyzing the CSAT dynamic data shows significant variation over time, ranging from 67.86 to 86.49, highlighting the need for ongoing attention.
Average check reflects customer spending per visit, influencing revenue and profitability, showing the business's upselling effectiveness.
Usmania's overall average check is $45.20, reflecting a 17.9% decrease year-over-year. In Illinois, the average check is $44.80. Analyzing average check dynamic data, the approximated value from April to June 2025 stays at $48.18, showing consistency but approximation, hence should be improved.
The number of outlets indicates the brand's market presence and expansion, reflecting its growth and reach to customers.
Usmania has one outlet each in Texas and Illinois. This limited presence highlights the brand's current operational scale within the United States. Growing the number of outlets can drive a higher growth.
Understanding competitors helps refine strategies, identify opportunities, and enhance competitive advantage in the market.
Usmania's top competitors based on customer cross-visitation are Taco Bell, McDonald's, and IHOP, each with 7.69% cross-visitation. Tahoora Sweets & Bakery and Bundoo Khan both have 5.13%. These insights allow Usmania to understand overlapping customer interests and strategize accordingly.
Analyzing traffic workload by hours helps optimize staffing, manage resources, and improve customer experience during peak times.
Usmania experiences peak traffic between 6 PM and 8 PM, with the highest workload at 64% at 8 PM. Traffic is minimal before 11 AM. This workload distribution informs staffing and resource allocation decisions, hence can be improved.
Analyzing consumer segments by gender and generation informs targeted marketing, improved product positioning, and drives customer loyalty and brand relevance.
Usmania's consumer base shows distinct gender and generational affinities. Men are over-indexed (149%) relative to the average consumer, while women are under-indexed (42%). Gen Z exhibit a high affinity (218%), while Gen X and Gen Y are around average (99% and 100% respectively). This targeting can provide tailored experience.