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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Chuy's is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Chuy's performance in the United States and how they change over time
See what factors influence Chuy's performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Chuy's' competitors in the United States
An analysis of Chuy's' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market share reveals competitive strength and customer preference within the Cafe & Restaurants industry, indicating overall business health.
Chuy's market performance is leading, securing its position in the top 1% of brands. This high percentile demonstrates a strong brand presence and customer preference compared to its peers like Jack's, Maggiano's Little Italy, Jason's Deli, Slim Chickens, Rosati's Pizza, and The Big Biscuit, all within the same high-performance range.
CSAT reflects customer loyalty and service quality. High satisfaction drives repeat business and positive word-of-mouth, boosting brand reputation.
Chuy's has an overall customer satisfaction of 78%, up 2 percentage points year-over-year, demonstrating improved service or offerings. States like South Carolina (91%), Florida (86%), North Carolina (86%), Ohio (84%), and Colorado (82%) show varying satisfaction levels, with Ohio experiencing the largest increase.
Average check values show how much customers spend per visit. Tracking this KPI can inform pricing strategies and identify revenue trends.
Chuy's overall average check is $23.60, down 3.4% year-over-year. Louisiana has the highest average check at $31.30, while North Carolina has $23.70. This decrease may indicate changes in menu choices or promotional impacts requiring further investigation.
Outlet count indicates brand reach and expansion. Growth in outlets often correlates with increased revenue and brand visibility in the market.
Chuy's has a significant presence in Texas with 51 outlets. Other states with notable outlet counts include Tennessee and Florida (8 each), Virginia and Ohio (6 each). The distribution of outlets reflects Chuy's strategic focus and market penetration across different regions.
Analyzing competitors reveals market dynamics and customer preferences. Identifying key competitors allows for strategic differentiation and targeted marketing.
Chuy's customers also frequent McDonald's (11.11%), Chick-fil-A (6.39%), Whataburger (5.92%), Texas Roadhouse (4.90%), and Taco Bell (4.87%). These brands represent key competitors for Chuy's, indicating shared customer bases and potential areas for strategic focus to retain and attract customers.
Traffic workload analysis helps optimize staffing and resource allocation. Understanding peak hours allows for efficient management of customer flow.
Chuy's experiences peak traffic between 17:00 (57.50) and 19:00 (60.62), with the highest workload at 18:00 (64.57). Traffic is low in the morning and late night, emphasizing the need for staffing and operational adjustments to accommodate peak customer demand during dinner hours.
Understanding consumer segments informs targeted marketing. Gender and generational insights enable tailored campaigns, enhancing engagement and ROI.
Chuy's customer base shows a higher affinity towards women (93%) and higher affinity towards men (106%). Gen X shows high affinity (125%). Gen Y (82%) and Gen Z (81%) are under-indexed, which suggests an opportunity to increase engagement through tailored strategies.